Company Research Report: Recollective Inc.
Company Overview
Name
Recollective Inc.
Mission of the Company
Recollective's mission is to help organizations effortlessly uncover profound insights by integrating cutting-edge AI across their qualitative research platform, aiming to make research processes more efficient and transformative.
Founded and Founders
- Founded: 1998
- Founders: Philippe Dame and Alfred Jay
Key People
- Alfred Jay, Co-Founder and CEO
- Philippe Dame, Co-Founder
Headquarters
- Location: 100 Queen Street, Suite 300, Ottawa, Ontario, K1P 1J9, Canada
Number of Employees
No information is available
Revenue of the Company
No information is available
What is the Company Known For
Recollective Inc. is known for developing and offering a leading-edge qualitative research platform that integrates both asynchronous and live video tools. The platform is trusted worldwide for its innovative functionality, scalability, and user-friendly design, allowing researchers and brands to execute and manage diverse qualitative research methodologies.
Products
Platform Overview
Recollective provides a comprehensive suite of asynchronous and live capabilities combined into a single intuitive platform for qualitative research. The platform is known for its flexibility and extensive features.
Key Features
1. Activities: Combines asynchronous tasks, journals, video In-Depth Interviews (IDIs), and focus groups.
2. Question Types: Includes open text, photo, video, screen recording, audio, file uploads, image and video markup, card sorting, ranking, grids, fill-the-blank, and polls.
3. Discussions: Facilitates public or private threaded discussions with interaction capabilities.
4. Live Video Interviews and Digital Focus Groups: Enables real-time engagement through live video and real-time chat, including AI-powered transcripts for analysis.
5. AI-Powered Features:
- AI Themes: Uncover patterns in qualitative data.
- AI Questions: Instant answers to complex questions within the data.
- AI Transcription: Accurate transcriptions of live meetings and recordings.
- AI Summaries and Key Takeaways: Provides objective summaries and takes away key insights from data.
6. Integration Capabilities: Easily integrates with third-party tools such as Qualtrics and multiple enterprise-grade identity providers (e.g., Okta, Google, Facebook).
7. Customization and Participant Experience: Customizable interfaces for participants, including onboarding processes and home page design.
Recent Developments
New Products Launched
- Recollective AI: An advanced AI-powered platform that integrates AI functionalities across all research processes including thematic analysis, transcription, summarization, and real-time insights.
New Features Added
- AI functionalities such as AI Themes, AI Questions, AI Summaries, and AI Transcription, enhancing the platform's capabilities in data analysis and efficiency.
- Additional live video features for in-depth interviews and focus groups including AI-powered transcripts and summarizations.
Strategic Partnerships
- Big Village Insights: Expanded usage of Recollective for large-scale panel communities.
- FieldworkHub: International market research partnership for participant recruitment and project management.
- Studio by Buzzback: Integration for comprehensive research projects combining multiple technologies.
- 10K Humans: Ongoing qualitative research projects and communities.
- L&E Research: Partnering for qualitative recruiting services and platform resale.
Case Studies and Success Stories
Experian voicesHUB
Migrated their online community to Recollective in 2017, resulting in doubled membership and increased engagement.
Michaels
Utilized Recollective for a fast-turnaround project regarding in-store prototype spaces, resulting in deeper insights at a fraction of the cost of traditional methods.
Royal Bank of Canada
Used Recollective to co-create solutions with clients and advisors, drastically reducing delivery time and costs.
Starlight Children's Foundation
Employed Recollective to gain feedback from the users of their services, leading to the introduction of new service offerings.
Western Governors University
Transitioned from phone interviews to online research using Recollective, resulting in more flexible and richer insights.
Cambridge University Press
Expanded their research community from 400 to 2000 members, leveraging Recollective to centralize research and enhance customer relationships.
Conclusion
Recollective Inc. continuously pushes the boundaries of research technology, providing robust and flexible platforms for qualitative research. With a strong focus on AI integration, customization, and user-friendly interfaces, Recollective stands out as a market leader in the qualitative research industry.