Overview
Roots Corporation is a prominent Canadian outdoor-lifestyle brand known for its premium leather goods, apparel, and accessories. Established in 1973 and headquartered in Toronto, Canada, the company prioritizes quality and integrity throughout its operations. Roots operates over 120 retail locations in Canada and the United States and more than 100 in Asia, cementing a significant market presence. The company trades under the symbol TSX: ROOT.
Leadership
Meghan Roach - President & CEO
- Meghan Roach leads the company as President and CEO since 2020. With a robust background in finance and business strategy, she has driven significant growth and financial stewardship for Roots. Recognized as one of Canada's Most Powerful CEOs, Roach is actively engaged in business councils and investment committees.
Leslie Golts - Chief Marketing Officer
- Appointed in November 2023, Leslie Golts serves as the Chief Marketing Officer. With over 15 years in marketing and communications, her prior experience with L’Oréal and Unilever enhances her expertise in brand development.
Leon Wu - Chief Financial Officer
- As CFO, Leon Wu oversees finance, strategy, and data analytics at Roots, backed by extensive experience in financial leadership roles, notably at the APP Group, Inc.
Key Executives
- James Connell: Chief Ecommerce & Customer Experience Officer
- Karuna Scheinfeld: Chief Product Officer (planned departure at end of 2024)
- Mona Kennedy & Leon Wu: Chief Financial Officers
- Kristen Davies: Head of Investor Relations
- Melinda McDonald: VP, Wholesale & Business Development
- Joseph Mangattoor: VP Operations
- Ron Ijack: SVP, Head Information Technology
Company Performance
- As of early 2025, Roots' stock price stands at $1.67, with a market cap of $67.2M.
- Fiscal performance has shown a 5.3% sales increase in Q3 2024, reaching $66.9 million compared to the previous year. The company reports substantial growth in its activewear sector, pivotal for future expansion.
- Estimated Annual Revenue: $762.6 Million
- Number of Employees: 2,389, with a 13% growth in the past year.
- Revenue per Employee: $319,200
Strategic Focus
Roots emphasizes enhancing its product line and refining marketing strategies under a dynamic executive team. Key growth segments include activewear, which complements its lifestyle brand strength and community-driven business practices. The company anticipates strategic expansion despite challenging market conditions in 2024, with expectations of a rebound in discretionary consumer spending.
Competitor Profiling
Roots competes with notable apparel and fashion industry brands:
Primary Competitors
- Canada Goose: Annual revenue of $972M with 2,709 employees, experiencing a 6% employee growth.
- Aritzia: Generating $2.20B in revenue, it employs 8,300 people, focusing on "Everyday Luxury" with extensive North American retail presence.
- Unisync Group Limited: Specializes in corporate apparel, with $44.1M revenue and 176 employees.
Other Notable Competitors
- Inkbox: Generates $44.4M in revenue, known for its semi-permanent tattoos.
- H&M: A massive global fast-fashion retailer with substantial international traction.
- Arc'teryx, Banana Republic, H&M: Recognized competitors within the apparel sector.
Market Position
Roots maintains a strong market position, distinguished by its rich heritage and lifestyle branding. Under Meghan Roach's leadership, who enjoys an approval rating of 100%, the company is committed to sustaining high-quality standards in apparel and leather goods.
Contact and Connectivity
- Official Website: [Roots.com](https://www.roots.com/us/en/homepage)
- LinkedIn: [Roots](https://ca.linkedin.com/company/roots) for professional networking and company updates.
Roots Corporation continues to lead within the lifestyle apparel industry through innovation, strategic vision, and community engagement, leveraging its heritage and robust leadership.
