Rug Doctor by BISSELL - Company Research Report

Company Overview

Name

• Rug Doctor by BISSELL

Mission

• At the heart of their mission is a commitment to providing professional-grade cleanliness accessible to everyone.

Founding

• Rug Doctor: Founded in the early 1970s by a professional carpet cleaner.

• BISSELL: Founded in 1876 starting with the invention of the sweeper.

Key People

• No information is available.

Headquarters

• Rug Doctor: Plano, Texas, USA.

• BISSELL: Grand Rapids, Michigan, USA (for BISSELL).

Number of Employees

• No information is available.

Revenue

• No information is available.

Known For

• Rug Doctor is known for their professional-grade carpet cleaning machines available for rent and purchase, in partnership with BISSELL. They focus on providing affordable cleaning solutions with over 35,000 rental locations.

Products

Overview

Rug Doctor by BISSELL offers a variety of cleaning solutions, both for rent and purchase. Their main products include:

• Upright Carpet Cleaners

• Portable Spot Cleaners

• Outdoor Pressure Washers

• Cleaning Solutions

Products Details

Upright Carpet Cleaners

• Description: Provides deep clean for large carpets and area rugs.

• Key Features:

• Professional-grade cleaning power.

• Suitable for both DIYers and professionals.

Portable Spot Cleaners

• Description: Ideal for spot cleaning and details such as upholstery and car interiors.

• Key Features:

• Compact and easy to use.

• Suitable for small areas and hard-to-reach places.

Outdoor Pressure Washers

• Description: Cleans outdoor spaces such as decks and patios.

• Key Features:

• Powerful stain removal.

• Quick and efficient.

Cleaning Solutions

• Description: Scientifically formulated for superior cleaning performance.

• Key Features:

• Variety includes solutions for carpets, pet stains, and hard floors.

• Designed for use with Rug Doctor machines.

Recent Developments

Mergers and Partnerships

• Rug Doctor and BISSELL Alliance: Rug Doctor and BISSELL Rental combined to enhance professional cleaning power. This collaboration celebrates the diversity of both brands' fleet and offers variety without immediate streamlining.

Product Innovations

• Expanded Fleet: With the merging of Rug Doctor and BISSELL, more machines became available, offering broader rental locations and better support for deep cleaning needs.

Marketing and Customer Engagement

• #DocumentYourDIY: Encourages customers to share their cleaning experiences, reflecting dedication to customer engagement and satisfaction.

• Promotions: Offering coupons and discounts, such as $75 off upright carpet cleaners, to encourage purchases.

Other

• Expansion in rental locations to over 35,000, ensuring more accessibility for customers nationwide for professional-grade cleaning services.

Areas with No Information Available

• New products launched.

• New features added to existing products.

• Specific details on new partnerships (beyond the Rug Doctor and BISSELL merger).

• Detailed financial data including company revenue.

• Number of employees.

This report provides a detailed analysis of Rug Doctor by BISSELL's integration and offerings in the cleaning product market, spotlighting its mission-driven focus on accessibility and professional-grade cleaning solutions.