Runa Company Research Report
1. Company Overview
1.1 Name, Mission of the Company
Runa's mission is to transform payouts into profit drivers by providing instant, secure B2C payouts worldwide that build loyalty, engagement, and revenue.
1.2 Founding Details
- Founded: 2016
- Founder: Aron Alexander
1.3 Key People in the Company
- CEO: Aron Alexander
- CMO: Brendan Miller
- CFO: Dynshaw Italia
- CPO: Louis Badcock
- CTO: Paul Wilson
- CGO: Tomas Likar
- CRO: Tyron Bennion
1.4 Headquarters
- Headquarters: London, United Kingdom
- Other Locations:
- New York, NY, USA
- Sofia Center, Sofia, Bulgaria
1.5 Number of Employees
No information is available
1.6 Revenue of the Company
No information is available
1.7 What is the Company Known For
Runa is known for enabling the issuing, sending, and acceptance of digital value at scale, focusing on mass B2C payouts, rewards, and incentives.
2. Products
2.1 Overview of Product Offerings
Runa offers a wide array of products designed for businesses, merchants, and developers. These products focus on simplifying payouts, leveraging digital value, and enhancing user engagement.
2.2 High-level Description & Key Features of Each Product
2.2.1 Gift Cards
- Options: Over 4,000
- Feature: Can be used like cash, multiple redemption options
2.2.2 Prepaid Cards
- Feature: Spend anywhere
2.2.3 Donations
- Feature: Charitable giving options
2.2.4 Sustainability
- Feature: Positive impact payouts
2.2.5 Subscriptions
- Feature: Stay top of mind, ongoing engagement
2.2.6 Runa FX
- Function: Instant, secure international payments with real-time currency conversion
- Features: Zero hidden fees, optimized cash flow, top up in one currency, pay globally
2.2.7 Payout Link
- Function: Allows recipients to choose how to redeem payout balance
- Features: Customization, flexible redemption
2.2.8 Runa Send
- Function: Facilitate mass payouts
- Features: Instant international payouts, no bank account required, choice for recipients
2.2.9 Runa Network
- Function: Direct access to a large network for digital value
- Features: 4,000+ payout types, coverage in 30+ countries and 20+ currencies
2.3 Additional Solutions
- Gifting & Rewards Programs: For employee recognition and customer loyalty
- Refunds: Offer instantaneous refunds with various payout options
- Asynchronous API: Secure and scalable digital payouts API
3. Recent Developments
3.1 Recent Developments in the Company
3.1.1 Expansion & Partnerships
- Expansion: Support for 60+ countries and 30+ currencies
- Partnerships:
- ShopBack Partnership: Expanded to offer enhanced cashback rewards
- Marks & Spencer: Achieved a 245% increase in annual gift card revenue due to the partnership
3.2 New Product Launches
No information is available
3.3 New Features Added to Existing Products
- Real-time Currency Conversion: For Runa FX, leveraging instant, secure international payments
3.4 Other Notable Developments
- Technical Infrastructure: Continual improvements to API for seamless integration
- Customer Growth: Increasing user base, supporting diverse payout methods, and adding new payout partners
3.5 Notable Case Studies
- VoucherCodes: Significant savings and improved customer satisfaction
- Vodafone: Campaign turnaround improvement by 95%
- Sodexo: Increased gift card purchase value by 64%
- Coincards: Expanded global offering through Runa FX
This concludes the detailed Runa Company Research Report based on the provided data.
