Saldo Apps Company Profile

Background

Overview

Saldo Apps is a fintech company specializing in providing cloud-based financial management solutions tailored for small and medium-sized enterprises (SMEs), self-employed individuals, and financially savvy users worldwide. The company offers a suite of mobile and web applications designed to simplify bookkeeping, invoicing, and expense management. Founded in 2019, Saldo Apps is headquartered in Albany, New York, United States.

Mission and Vision

The mission of Saldo Apps is to empower small business owners and freelancers by offering intuitive and efficient financial management tools, enabling them to focus on growing their businesses rather than dealing with complex financial tasks. The company's vision is to become a leading provider of accessible and user-friendly financial solutions for SMEs globally.

Primary Area of Focus

Saldo Apps focuses on developing a comprehensive fintech ecosystem that includes specialized applications for invoicing, expense management, and financial planning, all integrated into a unified web platform. This approach aims to streamline financial processes for small businesses and self-employed individuals.

Industry Significance

In the rapidly evolving fintech industry, Saldo Apps addresses the critical need for accessible and efficient financial management tools for SMEs. By offering specialized applications that cater to the unique challenges faced by small business owners, the company plays a significant role in enhancing financial literacy and operational efficiency within this sector.

Key Strategic Focus

Core Objectives

Simplification of Financial Management: Develop user-friendly applications that simplify invoicing, expense tracking, and financial planning for small businesses and freelancers.

Integration and Accessibility: Provide a seamless ecosystem where all financial tools are interconnected, ensuring easy access and management across multiple devices.

Global Reach: Expand the user base to include small business owners and self-employed individuals worldwide, offering solutions that cater to diverse financial management needs.

Specific Areas of Specialization

Invoicing Solutions: Tools that enable users to create, send, and manage invoices efficiently, ensuring timely payments and accurate record-keeping.

Expense Management: Applications designed to track and categorize expenses, providing insights into spending patterns and aiding in budget planning.

Financial Planning: Tools that assist users in setting financial goals, monitoring cash flow, and making informed financial decisions.

Key Technologies Utilized

Cloud Computing: Ensures data accessibility and security across devices and platforms.

Mobile Development: Provides cross-platform applications compatible with both iOS and Android devices.

Data Analytics: Offers insights into financial data, helping users make informed decisions.

Primary Markets Targeted

Small and Medium-Sized Enterprises (SMEs): Businesses seeking efficient financial management solutions.

Self-Employed Individuals and Freelancers: Professionals requiring accessible tools for managing their finances.

Financially Savvy Users: Individuals interested in proactive financial planning and management.

Financials and Funding

Funding History

Saldo Apps has raised a total of $500,000 in funding. The most recent funding round was a Pre-Seed round led by hi5 Ventures in September 2023.

Utilization of Capital

The funds raised are intended to enhance product development, expand the application's feature set, and build a unified ecosystem that integrates all financial management tools into a cohesive platform.

Pipeline Development

Key Pipeline Candidates

Invoice Maker: An application that allows users to create, send, and manage invoices efficiently.

Receipt Scanner: A tool designed to scan and categorize receipts, aiding in expense tracking and financial record-keeping.

Saldo Finance: An application focused on personal finance management, offering features like budgeting, expense tracking, and financial goal setting.

Stages of Development

All applications are currently available for download on both iOS and Android platforms, with ongoing updates to enhance functionality and user experience.

Target Conditions

The applications are designed to address the financial management needs of small business owners, freelancers, and self-employed individuals, providing tools to streamline invoicing, expense tracking, and financial planning.

Anticipated Milestones

User Base Expansion: Increase the number of active users across all applications.

Feature Enhancements: Introduce new functionalities based on user feedback and market demands.

Market Penetration: Expand the reach to new geographical regions and industries.

Technological Platform and Innovation

Proprietary Technologies

Tap2Pay: A cardless payment system that allows users to make payments without the need for physical cards, streamlining the payment process for small business owners.

Significant Scientific Methods

Data Analytics: Utilized to provide users with insights into their financial data, helping them make informed decisions.

Cloud Computing: Ensures data accessibility and security across devices and platforms.

AI-Driven Capabilities

Receipt Recognition: Employs intelligent receipt recognition technology to automate the process of scanning and categorizing receipts, saving users time and reducing errors.

Leadership Team

Key Executives

Radomir Novkovich: Founder and CEO. Radomir has a background in financial services and technology, bringing decades of experience to the company.

Yelyzaveta Cherepyna: Product Manager. Yelyzaveta oversees product development, ensuring that the applications meet user needs and industry standards.

Vitaliy Mitin: Tech Lead. Vitaliy leads the technical team, driving innovation and ensuring the robustness of the platform.

Mykola Fiantsev: Lead iOS Developer. Mykola is responsible for the development and maintenance of the iOS applications.

Oleksandr Maliutin: Product Manager. Oleksandr focuses on user experience and product strategy, aligning the product roadmap with market demands.

Vitalii Lobanov: Lead Frontend Developer. Vitalii ensures the frontend development aligns with the overall product vision and user experience goals.

Miguel Torres: Customer Success Manager. Miguel is dedicated to ensuring customer satisfaction and gathering feedback to inform product improvements.

Leadership Changes

As of December 2025, there have been no publicly disclosed significant changes or appointments within the company's leadership team.

Competitor Profile

Market Insights and Dynamics

The market for financial management solutions for SMEs is growing, with increasing demand for accessible and efficient tools that simplify financial processes. This growth is driven by the need for small business owners to manage their finances effectively without the complexity and cost of traditional accounting services.

Competitor Analysis

Fiskl: Specializes in global accounting and financial management for small businesses, offering services including invoicing, payments, expense tracking, and real-time financial overview.

Thriday: Provides a financial management platform that automates banking, accounting, and tax services for solo business owners, utilizing AI for financial administration.

AccountsIQ: Offers financial management software focusing on accounting and financial processes for businesses, assisting with financial processes, business intelligence, and financial reporting.

Fortnox: Provides cloud-based business software, offering solutions for companies, associations, and accounting and auditing firms, including accounting, invoicing, and payroll programs.

Visma: Offers cloud-based business software focused on various sectors, including accounting software for small businesses and enterprise resource planning for medium businesses.

Strategic Collaborations and Partnerships

As of December 2025, there have been no publicly disclosed significant collaborations, partnerships, or alliances that strengthen Saldo Apps' market position or innovation capacity.

Operational Insights

Saldo Apps differentiates itself by offering a suite of specialized applications that address specific financial management needs, rather than a single, all-encompassing platform. This approach allows users to select and utilize only the tools they require, enhancing usability and efficiency. The company's focus on user-friendly interfaces and robust customer support further strengthens its competitive position.

Strategic Opportunities and Future Directions

Product Expansion: Develop additional applications to cover all aspects of bookkeeping and financial management for SMEs.

Market Expansion: Increase the user base by targeting new geographical regions and industries, offering solutions tailored to diverse financial management needs.

Technological Innovation:

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