Schreiner Group Market Research Report

Background

Company Overview

Schreiner Group GmbH & Co. KG is an internationally active German family-owned company specializing in the development and production of innovative high-tech labels and functional parts. Established on October 1, 1951, by Margarete and Theodor Schreiner, the company has evolved from a small garage business into a leading provider of labeling solutions across various industries. Headquartered in Oberschleissheim, Germany, Schreiner Group operates globally with production sites in the United States and China.

Mission and Vision

Schreiner Group's mission is to deliver high-quality, innovative labeling solutions that enhance safety, health, and mobility. The company's vision is to be the preferred partner for customers in the healthcare, mobility, general industry, and government security sectors, providing smart solutions that make life healthier, safer, and more mobile.

Industry Significance

With over 70 years of experience, Schreiner Group has established itself as a "hidden champion" in the labeling industry. The company produces approximately 2.5 billion high-tech labels annually, serving sectors such as healthcare, mobility, general industry, and government security. Its products are integral to various applications, including medical devices, automotive components, and security documents.

Key Strategic Focus

Core Objectives

Schreiner Group aims to continuously develop innovative labeling solutions that meet the evolving needs of its customers. The company focuses on enhancing product quality, expanding its global presence, and fostering sustainable practices.

Areas of Specialization

The company specializes in functional labels and self-adhesive marking solutions, including:

Healthcare Industry: Labels for medical devices, pharmaceutical packaging, and patient identification.

Mobility Sector: Automotive labels, including those for vehicle identification and component marking.

General Industry: Industrial labels for machinery, equipment, and electronic devices.

Government Security: High-security labels for documents, currency, and identification cards.

Key Technologies Utilized

Schreiner Group employs advanced technologies such as RFID (Radio Frequency Identification), NFC (Near Field Communication), and printed electronics to enhance the functionality and security of its labeling solutions. The company also invests in state-of-the-art printing technologies, including the FlexoHybrid 1.200 dpi machine, which combines flexographic and digital printing capabilities.

Primary Markets Targeted

The company's primary markets include Europe, North America, and China, where it serves a diverse clientele across the healthcare, automotive, electronics, and government sectors. Schreiner Group's international presence allows it to provide localized support and tailored solutions to meet the specific needs of its customers.

Financials and Funding

Funding History

As a privately held family-owned company, Schreiner Group has not publicly disclosed detailed funding history or external investments. The company has achieved significant growth through reinvestment of profits and strategic expansion.

Recent Developments

In January 2026, Schreiner Group invested in the FlexoHybrid 1.200 dpi printing machine, signaling its commitment to technological advancement and production efficiency.

Utilization of Capital

The recent investment in advanced printing technology is intended to enhance production capabilities, improve product quality, and support the company's strategic objectives of innovation and market expansion.

Pipeline Development

Key Products and Innovations

Schreiner Group continually develops new products to meet market demands, including:

Needle-Trap Secu: An innovative needle protection label with an integrated sealing function and irreversible first-opening indication, recognized with the World Label Award in 2024.

Coldplasmapatch: A high-tech dressing for wound treatment based on printed electronics, awarded the jury's special prize at the Bavarian Innovation Award in 2022.

Development Stages and Timelines

Specific timelines for product development and market introduction are not publicly disclosed. However, Schreiner Group's consistent recognition in industry awards indicates a robust pipeline of innovative products.

Technological Platform and Innovation

Proprietary Technologies

Schreiner Group's proprietary technologies include:

Printed Electronics: Integrating electronic components into labels for enhanced functionality.

RFID and NFC: Embedding RFID and NFC technologies into labels for data storage and communication.

Significant Scientific Methods

The company employs advanced printing techniques, including flexographic, digital, and hybrid printing methods, to produce high-resolution and durable labels. The recent adoption of the FlexoHybrid 1.200 dpi machine exemplifies this approach.

Leadership Team

Executive Profiles

Roland Schreiner: President and CEO, representing the third generation of family leadership since 2012. Under his guidance, the company has expanded its international presence and invested in technological advancements.

Lars Spitz: Head of the Flexographic Printing Segment at Schreiner Group, overseeing the integration of advanced printing technologies into the company's production processes.

Competitor Profile

Market Insights and Dynamics

The labeling industry is characterized by technological innovation, customization, and a focus on security features. Key trends include the integration of digital technologies, sustainability initiatives, and the demand for high-quality, durable labels across various sectors.

Competitor Analysis

Schreiner Group's primary competitors are other specialized label manufacturers, particularly those based in Germany and Austria. Specific competitor names and detailed analyses are not publicly disclosed.

Strategic Collaborations and Partnerships

Collaborations

Schreiner Group collaborates with various suppliers and partners to enhance its product offerings. For instance, in 2016, the company recognized FLEXcon as its "Supplier of the Year" for its contributions to quality, logistics, technology, and cost efficiency.

Operational Insights

Strategic Considerations

Schreiner Group's strategic focus on innovation, quality, and sustainability positions it favorably in the competitive landscape. The company's global presence and advanced technological capabilities provide a strong foundation for continued growth and market leadership.

Strategic Opportunities and Future Directions

Roadmap and Expansion

Schreiner Group plans to continue expanding its international footprint, particularly in high-growth markets such as China. The recent expansion of its Jinshan site in Shanghai reflects this strategy, aiming to enhance local production capabilities and better serve the Chinese market.

Future Objectives

The company aims to strengthen its position as a strategic partner for high-tech labels and functional parts by focusing on customer-centric innovation, operational excellence, and sustainable practices.