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Setra Systems Company and Competitor Profile



Overview



Setra Systems, a subsidiary of Fortive Corporation, is an esteemed American electronics company founded in 1967 by MIT professors Dr. Y.T. Li and Dr. S.Y. Lee. Based in Boxborough, Massachusetts, Setra specializes in the design and manufacture of precision sensor devices. The company's product lineup, renowned for accuracy, supports industries such as HVAC, healthcare, semiconductor manufacturing, and data centers by monitoring critical environments and processes.

Product Offerings



Setra provides premium sensing solutions through a comprehensive product suite:
  • Pressure Sensors and Transducers: Essential for precise environmental monitoring and control in industrial and HVAC systems.

  • Room Pressure Monitors: Vital for differential pressure control in critical settings like cleanrooms and healthcare facilities.

  • Particle Counters (SPC3000 Series): Offers remote monitoring for cleanrooms with flow rate options of 0.1 CFM and 1.0 CFM.

  • CEMS Cleanroom Monitoring Software: Supplies real-time data collection and visualization, supporting compliance with alarm notifications and audit logs.

  • Power Meters & Accessories: Facilitate electrical submetering to enhance energy management with various load options.


Leadership



Setra Systems is steered by a decisive leadership team focused on strategic growth and innovation:
  • Eric Beishline: Vice President of Engineering, guides the development of advanced engineering solutions.

  • Jason Handel: Chief Financial Officer, manages financial strategy and stability.

  • Scott LeBrun: Vice President of Global Sales, aligns sales strategies with engineering innovations to maximize market penetration.


Recent Developments



Setra is at the forefront of innovation and market integration:
  • The launch of the New SPC3000 Particle Counter Family expands their critical monitoring solutions.

  • A partnership with Standard Calibrations Inc. aims to enhance measurement and control solutions, boosting reliability and sustainability in data centers.


Market Presence and Growth



As a Fortive Corporation affiliate, Setra Systems leverages the Fortive Business System (FBS), fostering expansion across energy management and fiber optics sectors. Their ISO 9001:2015 certification reflects a steadfast commitment to quality and customer satisfaction, supporting an estimated annual revenue of $40.2 million.




Competitor Profiling of Setra Systems



Setra Systems contends with formidable competitors, each with unique market strengths in industrial instruments and automation, shaping a challenging competitive landscape.

Key Competitors



United Electric Controls (UE)
  • Founded: 1931

  • Headquarters: Watertown, Massachusetts, USA

  • Employee Size: 51-200

  • Industry: Industrial Automation

  • Product Offerings: Focuses on safety and emergency shutdown functions with products like pressure and temperature switches, and robust WirelessHART gas detectors.

  • Recent Developments: Celebrated 90 years with solutions spanning oil & gas, power, and military sectors.


Veris Industries
  • Founded: 1992

  • Headquarters: Tualatin, Oregon, USA

  • Employee Size: 201-500

  • Industry: Appliances, Electrical, and Electronics Manufacturing

  • Product Offerings: Excels in environmental sensors and energy management, particularly for commercial HVAC, supporting green building certifications and enhancing energy efficiency.

  • Recent Developments: Emphasis on improving indoor air quality and supporting energy efficiency alignments.


Ashcroft, Inc.
  • Founded: 1852

  • Headquarters: Stratford, Connecticut, USA

  • Employee Size: 1,001-5,000

  • Industry: Industrial Automation

  • Product Offerings: Focuses on pressure and temperature instruments, providing reliable pressure gauges and switches.

  • Recent Developments: Strengthened global reach through new offices and acquisitions, upholding a robust tradition of innovation.


Extended Competitors



Setra also competes with firms like KLA, Ultra Clean Technology, Grayhill, Emerson Automation Solutions, and others, offering varied solutions from automation to sensory technology, underscoring a dynamic and competitive market environment.

Market Dynamics



The industrial and automation sectors present continuous innovation and diversification. Competitors emphasize safety, energy efficiency, and global expansion, highlighting the importance of adhering to regulatory standards. For Setra, staying ahead requires aligning products with evolving customer needs and maintaining a focus on quality and performance.
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