She Matters Company Profile

Background

Overview

She Matters is a digital health platform dedicated to supporting Black mothers experiencing postpartum comorbidities, including mental health challenges such as anxiety and depression, as well as physical conditions like preeclampsia and hemorrhaging. The company offers access to a community, culturally competent healthcare providers, and educational resources tailored to the unique needs of Black women during the postpartum period. Founded in 2020 by Jade Kearney, She Matters is headquartered in New York City, New York.

Mission and Vision

The mission of She Matters is to provide culturally competent care and support to Black mothers navigating postpartum health challenges. The vision is to create a healthcare environment where Black women feel heard, understood, and empowered to advocate for their health and well-being.

Industry Significance

She Matters addresses a critical gap in maternal healthcare by focusing on the unique experiences of Black women, a group that has historically faced disparities in postpartum care. By offering specialized support and resources, the company contributes to improving health outcomes and promoting equity in maternal health.

Key Strategic Focus

Core Objectives

Culturally Competent Care: Train healthcare providers to deliver culturally sensitive and relevant care to Black mothers.

Community Building: Foster a supportive community where Black mothers can share experiences and access resources.

Educational Resources: Provide information and tools to help Black women navigate postpartum health challenges.

Areas of Specialization

Postpartum Mental Health: Address conditions such as postpartum depression and anxiety.

Physical Health Conditions: Support management of postpartum comorbidities like preeclampsia and hemorrhaging.

Cultural Competency Training: Educate healthcare providers on the specific needs and experiences of Black mothers.

Key Technologies Utilized

Digital Health Platform: An app that connects Black mothers with culturally competent therapists and resources.

Data Analytics: Utilize data to monitor health trends and improve service delivery.

Primary Markets Targeted

Black Mothers: Specifically those experiencing postpartum health challenges.

Healthcare Providers: Hospitals and clinics seeking to improve cultural competency in maternal care.

Financials and Funding

Funding History

Total Funds Raised: Approximately $3.62 million.

Recent Funding Rounds: A $1.5 million pre-seed investment in August 2022, led by Oxeon Ventures, Chingona Ventures, The Fund, and Emmeline Ventures.

Notable Investors

Oxeon Ventures

Chingona Ventures

The Fund

Emmeline Ventures

Utilization of Capital

The funds are intended to expand the platform's reach, enhance service offerings, and support the development of additional products aimed at other underrepresented groups, such as Latina women, LGBTQ individuals, and Native American women.

Pipeline Development

Key Pipeline Candidates

Ella Importa: A product line focused on Latina women.

Native Her: Aimed at Native American women.

They Matter: Designed for LGBTQ individuals.

Stages of Development

Ella Importa: In development, with plans for release in 2023.

Native Her and They Matter: Conceptual stages, with no specific release dates announced.

Target Conditions

Ella Importa: Postpartum health challenges specific to Latina women.

Native Her: Postpartum health challenges specific to Native American women.

They Matter: Postpartum health challenges specific to LGBTQ individuals.

Anticipated Milestones

Ella Importa: Expected to launch in 2023.

Native Her and They Matter: No specific timelines provided.

Technological Platform and Innovation

Proprietary Technologies

Digital Health Platform: An app that connects Black mothers with culturally competent therapists and resources.

Significant Scientific Methods

Cultural Competency Training: A 12-week certification program for therapists to provide culturally relevant care.

Community Engagement: Interactive platforms for users to share experiences and access information.

Leadership Team

Key Executives

Jade Kearney: Founder and CEO. A mental health advocate and entrepreneur who founded She Matters to address the lack of culturally competent postpartum care for Black women.

Marguerite Pierce: Co-Founder and COO. Collaborated with Kearney to develop and expand the platform's offerings.

Leadership Changes

No significant leadership changes have been reported.

Competitor Profile

Market Insights and Dynamics

The maternal health market, particularly focusing on postpartum care for Black women, is underserved, presenting opportunities for specialized services. The increasing awareness of health disparities and the demand for culturally competent care are driving growth in this sector.

Competitor Analysis