Simplicity Consulting Company Profile

Background

Founded in 2006 by Lisa Hufford, Simplicity Consulting is a Kirkland, Washington-based firm specializing in providing on-demand marketing, communications, and project management talent to Fortune 1000 companies across various industries, including technology, retail, healthcare, financial services, and wireless sectors. The company's mission is to partner with organizations to deliver marketing, creative, and digital solutions by offering the right talent, innovation, and insights, thereby driving meaningful impact in today's evolving business environment.

Key Strategic Focus

Simplicity Consulting focuses on delivering customized support for clients' ongoing business needs through a range of services:

Consulting Services: Providing expert, actionable solutions tailored to specific organizational requirements, structured around a Statement of Work (SOW) to ensure transparency and results-driven outcomes.

Embedded Teams: Offering highly skilled, specialized teams that seamlessly integrate into client organizations to expand output and expertise.

Creative Agency Solutions: Through SketchDeck, a 24 Seven Company, delivering flexible design teams capable of evolving with client needs and budgets, covering areas such as branding, sales enablement, communications, digital marketing, events, presentations, and start-up support.

The company leverages advanced technologies, including artificial intelligence (AI), to enhance its service offerings in areas like data analytics, machine learning, and software engineering.

Financials and Funding

As of 2024, Simplicity Consulting reported an estimated annual revenue of $64.6 million, with approximately 267 employees. In 2021, the company was acquired by 24 Seven, one of the nation's largest talent solutions organizations, enhancing its capabilities and global reach.

Leadership Team

Lisa Hufford: Founder and Managing Director. Recognized as an Inc. Top 10 Female Entrepreneur and an Ernst & Young Entrepreneurial Winning Woman, Lisa champions professionals transitioning to consulting and advises companies on building flexible, project-based teams.

Carrie Morris: Executive Vice President of Client Service & Success, Marketing, and Operations.

Cindi Newell-Timmons: Director of Talent Delivery & Retention.

LaShunte Portrey: Director of Talent.

Competitor Profile

Market Insights and Dynamics

The consulting industry is highly competitive, with numerous firms offering a range of services from strategy to execution. Simplicity Consulting differentiates itself by focusing on providing specialized, on-demand talent solutions tailored to clients' specific needs.

Competitor Analysis

Key competitors include:

Jackson Associates: Provides telephone interviewing and recruiting services.

Pique Solutions: Specializes in research and market analysis services.

Market Vue Partners: Offers marketing solutions.

NBO - New Business Office: Provides business-to-business sales solutions.

These competitors focus on various aspects of consulting and marketing services, each bringing unique strengths to the market.

Strategic Collaborations and Partnerships

In 2021, Simplicity Consulting was acquired by 24 Seven, enhancing its capabilities and global reach. Additionally, through SketchDeck, a 24 Seven Company, Simplicity offers flexible design teams capable of evolving with client needs and budgets.

Operational Insights

Simplicity Consulting's strategic focus on providing specialized, on-demand talent solutions allows it to adapt quickly to client needs, offering a fresh perspective and a collaborative, results-driven approach. The company's flexible business model connects clients with the right talent solution at the right time for the right project.

Strategic Opportunities and Future Directions

With the backing of 24 Seven, Simplicity Consulting is well-positioned to expand its service offerings and global reach. The company's commitment to diversity, equity, and inclusion, along with its focus on leveraging advanced technologies like AI, positions it to meet the evolving needs of clients in a dynamic business environment.