S

smart-communications.

lightning_bolt Market Research

Overview



Smart Communications, Inc., a subsidiary of PLDT Inc., is a prominent entity in the telecommunications and customer communications management sectors. Its innovative, cloud-based solutions facilitate businesses in transforming legacy communication systems into efficient, modern platforms. Smart Communications has established itself as a significant player in both customer communications management through its Conversation Cloud™ platform and in the mobile communications sector providing voice, text, and broadband services.

Leadership Team



  • Leigh Segall - Chief Executive Officer: Responsible for strategic direction and global operations, Leigh Segall joined the organization in 2017 and has steered it towards increased efficiency in customer communications management.


  • Jon Stratford - Chief Financial Officer: Oversees financial and operational functions, critical in supporting global expansion strategies.


  • Simon Tindal - Chief Technology Officer: Focuses on technology innovation, particularly in AI and cloud computing, enhancing Smart Communications' leadership in enterprise software solutions.


  • Samantha Couzens - Chief Marketing Officer: Drives marketing strategies and brand visibility, key to the company's growth and market influence.


  • Dave Towers - Chief Revenue Officer: Leads global sales efforts ensuring robust revenue streams through strategic partnerships.


  • Hitesh Bhindi - Chief Customer Officer: Manages global professional services and customer success, enhancing customer engagement.


  • James Brown - Executive Chairman: Engages in high-level strategic and advisory roles within the organization. Previously served as CEO.


In the competitor profile:

  • John Mendoza - CEO: Focuses on digital transformation and introduction of new technologies such as 5G, significantly expanding the company's market share.


  • Michelle Tan - CFO: Manages financial health and structure, pivotal in achieving cost efficiency and supporting growth.


Product Offerings



Smart Communications, through its Conversation Cloud™ platform, provides:

  • SmartCOMM™: Offers personalized, interactive communications solutions for enterprises.


  • SmartDX™: Specializes in trade documentation support for financial services.


  • SmartIQ™: Innovates in digital form management, optimizing operational efficiency.


In telecommunications:

  • Significant strides in 5G network deployment, enhancing high-speed internet services and solidifying Smart Communications' leadership in mobile communications.


Strategic Growth and Milestones



  • Established around 20 years ago, Smart Communications has built a strong reputation in Customer Communications Management (CCM).

  • Accelerated growth through acquisitions like Intelledox in 2019 (rebranded as SmartIQ) and Assentis in 2021.

  • Reported a 16% revenue increase in 2022, expanded clientele by 50 new enterprises, and serves 650 global brands.

  • Telecommunications reported revenue of $25 billion with a 7% year-on-year growth rate.

  • Advanced technological innovations have firmly positioned the company within the highly competitive telecommunications industry.


Strategic Initiatives and Competitive Edge



  • Digital Transformation: Significant investments in digital platforms improving customer engagement and operational efficiency.

  • Sustainability Efforts: Commitment to sustainability through initiatives aimed at reducing carbon footprint, aligning with global environmental standards.

  • Competitive Edge: Emphasis on superior customer service, cutting-edge technology including 5G expansion, and robust digital platforms.


Smart Communications continues to leverage a robust suite of products and forward-thinking leadership to maintain its competitive edge, solidifying its role as a leader in modernizing enterprise communication infrastructures and in expanding telecommunications services globally.
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