Overview
Smart Communications, Inc., a subsidiary of PLDT Inc., is a prominent entity in the telecommunications and customer communications management sectors. Its innovative, cloud-based solutions facilitate businesses in transforming legacy communication systems into efficient, modern platforms. Smart Communications has established itself as a significant player in both customer communications management through its Conversation Cloud™ platform and in the mobile communications sector providing voice, text, and broadband services.
Leadership Team
- Leigh Segall - Chief Executive Officer: Responsible for strategic direction and global operations, Leigh Segall joined the organization in 2017 and has steered it towards increased efficiency in customer communications management.
- Jon Stratford - Chief Financial Officer: Oversees financial and operational functions, critical in supporting global expansion strategies.
- Simon Tindal - Chief Technology Officer: Focuses on technology innovation, particularly in AI and cloud computing, enhancing Smart Communications' leadership in enterprise software solutions.
- Samantha Couzens - Chief Marketing Officer: Drives marketing strategies and brand visibility, key to the company's growth and market influence.
- Dave Towers - Chief Revenue Officer: Leads global sales efforts ensuring robust revenue streams through strategic partnerships.
- Hitesh Bhindi - Chief Customer Officer: Manages global professional services and customer success, enhancing customer engagement.
- James Brown - Executive Chairman: Engages in high-level strategic and advisory roles within the organization. Previously served as CEO.
In the competitor profile:
- John Mendoza - CEO: Focuses on digital transformation and introduction of new technologies such as 5G, significantly expanding the company's market share.
- Michelle Tan - CFO: Manages financial health and structure, pivotal in achieving cost efficiency and supporting growth.
Product Offerings
Smart Communications, through its Conversation Cloud™ platform, provides:
- SmartCOMM™: Offers personalized, interactive communications solutions for enterprises.
- SmartDX™: Specializes in trade documentation support for financial services.
- SmartIQ™: Innovates in digital form management, optimizing operational efficiency.
In telecommunications:
- Significant strides in 5G network deployment, enhancing high-speed internet services and solidifying Smart Communications' leadership in mobile communications.
Strategic Growth and Milestones
- Established around 20 years ago, Smart Communications has built a strong reputation in Customer Communications Management (CCM).
- Accelerated growth through acquisitions like Intelledox in 2019 (rebranded as SmartIQ) and Assentis in 2021.
- Reported a 16% revenue increase in 2022, expanded clientele by 50 new enterprises, and serves 650 global brands.
- Telecommunications reported revenue of $25 billion with a 7% year-on-year growth rate.
- Advanced technological innovations have firmly positioned the company within the highly competitive telecommunications industry.
Strategic Initiatives and Competitive Edge
- Digital Transformation: Significant investments in digital platforms improving customer engagement and operational efficiency.
- Sustainability Efforts: Commitment to sustainability through initiatives aimed at reducing carbon footprint, aligning with global environmental standards.
- Competitive Edge: Emphasis on superior customer service, cutting-edge technology including 5G expansion, and robust digital platforms.
Smart Communications continues to leverage a robust suite of products and forward-thinking leadership to maintain its competitive edge, solidifying its role as a leader in modernizing enterprise communication infrastructures and in expanding telecommunications services globally.