Company Research Report: Smartwyre, Inc.

Company Overview

• Name: Smartwyre, Inc.

• Mission: To connect agribusiness commerce, improve businesses’ margins, enhance employees’ quality of life, and provide benefits across the agricultural value chain, from farm suppliers to farmers.

• Founded: During the pandemic era.

• Key People:

• John Brubaker - Chief Executive Officer

• Rich Fleck - SVP, Professional Services & Customer Success

• Adrian Kelly - Chief Product Officer

• Mark Seaton - SVP, Sales & Partnerships

• Bilyana Petrova - VP, Finance

• Dan Covill - VP, Engineering

• Headquarters: 2301 Blake Street, Denver, CO 80205.

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Smartwyre is recognized for its performance platform for the agribusiness industry, focusing on driving profit, enhancing real-time visibility, and accelerating decision-making through robust data solutions.

Products

Overview

Smartwyre offers a suite of solutions designed for the agribusiness sector, including software for retailers, distributors, and manufacturers. The platform provides a comprehensive range of products:

1. Costing

• Description: Provides real-time, accurate cost data.

• Key Features:

• Connects with suppliers for real-time cost and product data.

• Facilitates data-based buying decisions.

• Aims to maximize rebate programs.

2. Selling

• Description: Empowers sales teams with critical sales information.

• Key Features:

• Links data sources to supply chain sales teams.

• Simplifies customer focus and profit aspects.

• Supports accurate and instant pricing visibility.

3. Earning

• Description: Instant rebate earnings tracking.

• Key Features:

• Automates incentive calculations and displays real-time rebate achievement.

4. Planning

• Description: Simplified planning tools for sales, purchase, and rebates.

• Key Features:

• Consolidates data for scenario planning and supplier collaboration.

5. Data & Transaction

• Description: Enhances data health for better rebate growth and operations.

• Key Features:

• Supports rigorous data verification and transaction alignment.

Recent Developments

• Recent Developments:

• Smartwyre continues to enhance its platform to support real-time agribusiness transactions.

• The introduction of Grower Compass for enhanced grower data insights.

• New Products Launched:

• Grower Compass: A retail analytics tool for deeper insights into grower customers (March 2024).

• Partnerships & Collaborations:

• Tenkoz's partnership to use Smartwyre solutions for improved data quality in agribusiness decision-making (October 26, 2022).

• Features and Enhancements:

• Data Health Improvements: New technological enhancements to manage critical customer data and sales transactions (March 7, 2023).

• Selling Expansion: Mobile functionality for better retail sales performance enabling accurate quoting and booking (June 22, 2022).

• Funding:

• Secured $10.5 million in Series A funding to enhance digital connectivity in the agricultural inputs industry (March 10, 2022).

Smartwyre continues to innovate in the agribusiness technology landscape, enhancing how retailers, distributors, and manufacturers conduct business by building robust, data-driven solutions that improve profitability and operational efficiency across the agricultural supply chain.