SoCal Individual, Family, & Trauma Therapy

Background

SoCal Individual, Family, & Trauma Therapy is a group therapy practice based in Irvine, California, dedicated to providing high-quality mental health services to individuals, families, couples, and adolescents. Founded by Sari Rose Barron, M.S., LMFT, the practice emphasizes the therapeutic process and the power of growth and change. The team comprises exceptional clinicians with specialized training in various modalities, ensuring tailored care for each client's unique needs.

Key Strategic Focus

The practice focuses on alleviating symptoms of depression, anxiety, life and work stress, relational problems, grief, and trauma. Beyond immediate symptom relief, clinicians assist clients in identifying and addressing repetitive patterns that hinder living a fulfilling life. Specialties include trauma/PTSD, dissociative disorders, adolescent and parental counseling, couples therapy, domestic violence, neurodiversity, EMDR, disordered eating, substance use, LGBTQIA+ issues, men's and women's issues, sexual abuse, and multicultural issues.

Financials and Funding

As a private therapy practice, SoCal Individual, Family, & Trauma Therapy operates on a fee-for-service model. Standard session fees range from $150 to $300 for 45-50 minute sessions. EMDR Intensives are offered at $300 per hour for 3-4 hour processing sessions. The practice offers flexible fee options and sliding scale appointments to accommodate varying financial situations. They are out-of-network providers but can provide superbills for clients to submit to their insurance companies for potential reimbursement.

Pipeline Development

The practice continually enhances its service offerings by integrating evidence-based therapeutic modalities and expanding the expertise of its clinicians. Recent developments include the incorporation of EMDR Intensives and financing options through CareCredit to make intensive therapy sessions more accessible.

Technological Platform and Innovation

SoCal Individual, Family, & Trauma Therapy utilizes a range of evidence-based therapeutic modalities to address various mental health concerns:

Eye Movement Desensitization & Reprocessing (EMDR): A structured therapy that encourages the patient to briefly focus on the trauma memory while simultaneously experiencing bilateral stimulation, reducing the vividness and emotion associated with the trauma.

Attachment-Focused EMDR: Integrates attachment theory into EMDR to address relational traumas and attachment wounds.

Brainspotting: A therapy that uses the field of vision to access unprocessed trauma in the subcortical brain.

Internal Family Systems (IFS): A model that identifies and addresses multiple sub-personalities or families within each person's mental system.

Somatic Experiencing: A body-oriented approach to healing trauma and other stress disorders.

Cognitive Behavioral Therapy (CBT): A psycho-social intervention that aims to improve mental health by challenging and changing cognitive distortions and behaviors.

Dialectical Behavioral Therapy (DBT): A therapy designed to help people suffering from mood disorders and those who need to change patterns of behavior that are not helpful.

Expressive Arts Therapy: Utilizes creative arts as a form of therapy.

Mindfulness Practices: Techniques that focus on being intensely aware of what you're sensing and feeling in the moment.

These modalities are tailored to meet the unique needs of each client, ensuring a comprehensive and personalized therapeutic experience.

Leadership Team

The practice is led by a team of dedicated professionals:

Sari Rose Barron, M.S., LMFT: Founder & Director, Psychotherapist, EMDR Certified.

Sara Hicks, M.S., LMFT: Licensed Marriage and Family Therapist.

Kassandra Vargas, M.S., AMFT: Associate Marriage and Family Therapist.

Lindsay Dozier, M.S., LMFT: Licensed Marriage and Family Therapist.

Kevin Conlon, LMFT, CADC-III: Licensed Marriage and Family Therapist, Certified Alcohol and Drug Counselor.

Holly Pittaway, M.S., AMFT: Associate Marriage and Family Therapist.

Carter Hasbrook, M.A., AMFT: Associate Marriage and Family Therapist.

Tamara Altowaiji, M.A., AMFT: Associate Marriage and Family Therapist.

Karl Stenske, M.A., AMFT: Associate Marriage and Family Therapist.

Each clinician offers a safe and non-judgmental environment, bringing unique specialties and clinical modalities to the practice.

Leadership Changes

There are no recent significant changes or appointments within the company's leadership team.

Competitor Profile

Market Insights and Dynamics

The mental health services market in California is robust, with a growing demand for specialized therapeutic services. The increasing awareness of mental health issues and the destigmatization of seeking therapy contribute to the market's expansion.

Competitor Analysis

Key competitors in the region include:

Solutions Counseling & Family Therapy: Specializes in counseling, EMDR, psychotherapy, and coaching for individuals, couples, families, teens, and children. Offers in-person and online sessions with a team of clinicians specializing in various developmental stages and therapy types.

Los Angeles Therapy Institute: Provides a diverse range of psychotherapy services, combining cognitive-behavioral therapy (CBT), psychodynamic therapy, and mindfulness-based techniques. Specializes in treating anxiety, depression, relationship problems, and stress management.

CBT Center of Southern California: Focuses on cognitive-behavioral therapy for anxiety, depression, OCD, and other mental health issues. Emphasizes evidence-based approaches to help clients identify and change negative thought patterns and behaviors.

Insight Psychotherapy Group: Offers individual therapy, couples counseling, and family therapy, integrating psychodynamic therapy, CBT, and mindfulness techniques. Specializes in treating anxiety, depression, trauma, and relationship problems.

Thrive Psychology Group: Provides compassionate and effective psychotherapy services for individuals, couples, and families, combining evidence-based treatments with a focus on holistic wellness. Specializes in anxiety, depression, trauma, and relationship problems.

These competitors offer a range of services and therapeutic approaches, contributing to a dynamic and competitive market landscape.

Strategic Collaborations and Partnerships

SoCal Individual, Family, & Trauma Therapy has partnered with CareCredit to offer financing options for clients seeking EMDR Intensives. This collaboration aims to make intensive therapy sessions more accessible to clients facing financial challenges.

Operational Insights

The practice differentiates itself through a team of clinicians with specialized training in various therapeutic modalities, ensuring personalized and comprehensive care. The integration of evidence-based therapies like EMDR, Brainspotting, and IFS positions the practice as a leader in trauma-focused therapy. Offering both in-person and telehealth sessions enhances accessibility for clients across California, Oregon, and Utah.

Strategic Opportunities and Future Directions

Future directions for the practice include expanding telehealth services to reach a broader client base, developing additional financing options to make therapy more accessible, and continuing to integrate innovative therapeutic modalities to enhance client outcomes. The practice's commitment to inclusivity and personalized care positions it well to meet the evolving needs of the mental health services market.