Specular Theory Market Research Report
Company Overview
Company Name: Specular Theory
Mission: Transforming the way people learn through immersive experiences. Specular Theory creates and distributes next-gen, immersive training products.
Founded: 2013 by Morris May and Ryan Pulliam
Key People:
- Morris May, CEO & Founder
- Ryan Pulliam, CMO & Co-Founder
Headquarters: Venice Beach, CA
Number of Employees: No information is available
Revenue: No information is available
Known For: Specular Theory is known for industry-leading VR/AR/MR and AI technology, specializing in immersive training products for consumer, defense, and enterprise sectors.
Products
General Products
Daishboard, Daish VR, Daish Flight Sim, Daish AI:
- High-Level Description: A central platform that powers and manages immersive training with integrated AI and VR tools.
- Key Features:
- Daishboard: Centralized platform for tracking and managing training.
- Daish VR: Player for immersive content.
- Daish Flight Sim: VR simulator for practicing skills.
- Daish AI: AI-driven analytics and personalized learning paths.
Consumer Products
- Hotel Transylvania Popstic:
- Description: A VR game available in VR arcades, Steam VR, and Viveport.
- Key Features:
- Utilizes a proprietary gaming mechanic and a custom peripheral attachment called the Stic.
- Combines elements of music, rhythm, strategy, and puzzle games.
Enterprise Products
- Behind the Style:
- Description: An interactive VR story showcasing a fashion shoot, blending 360 video, branching narrative, and interactive gaze-based elements.
- Key Features:
- Vision for VR commerce.
- Interactive and immersive storytelling.
- FAB (For Families And Babies):
- Description: Platform for family safety and v-commerce.
- Key Features:
- Utilizes VR/AR for child safety education.
- Provides personalized recommendations for baby-proofing products.
Defense Products
- Immersive Aerial Refueling Training Solution:
- Description: VR training solutions for USAF pilots and boom operators.
- Key Features:
- Live-action 8K imagery and visual overlays.
- VR Flight Simulator for pilot training concepts.
Other Products
- MatPat's Game Lab:
- Description: Series where YouTube creator MatPat and friends live-test video game-inspired scenarios.
- Key Features:
- 8 episodes illustrating the science behind video games with VR footage.
- Get Barreled:
- Description: VR surfing experience created for Jeep's partnership with the World Surf League.
- Key Features:
- Utilizes first-person viewpoint and immersive technology.
Recent Developments
General Developments
- USAF Partnership:
- Contract: Direct to Phase II SBIR contract with the United States Air Force.
- Purpose: Develop VR training solutions for Mobility Airmen.
Event Presence
- Showcases and Demos:
- Specular Theory exhibited at events like I/ITSEC, AFA Air, Space & Cyber Conference.
- Demonstrations included C-17 virtual cockpit trainer, interactive Boom Pod trainer.
- Featured in various conferences such as Revolution.Aero, Collision Conference, LA Games Conference.
Recognitions and Awards
- Awards:
- Over 15 awards including first-ever VR Streamy Award, Best Branded/Commercial VR experience at VR Fest.
- Multiple recognitions at Sundance and Tribeca Film Festivals for the Perspective series.
Summary
Specular Theory stands at the forefront of immersive technology, revolutionizing training in consumer, defense, and enterprise sectors through VR, AR, MR, and AI technologies. With a strong foundation built by industry veterans, the company continues to enhance its technological capabilities and expand its reach through strategic partnerships and innovative product offerings.
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