Company Research Report: Spindrift Beverage Co.
Company Overview
Name
Spindrift Beverage Co.
Mission of the Company
Founded on the belief that the best tastes come directly from nature, every Spindrift product is proudly made the hard way with real squeezed fruit. They aim to honor natural ingredients and make experiencing the best of nature the norm through their products.
Year of Foundation and Founders
- Founded: 2010
- Founder: Bill
Key People
- Founder & CEO: Bill
Headquarters
- Headquartered at: No information is available.
Number of Employees
No information is available.
Revenue
No information is available.
What is the Company Known For
Spindrift is known for being the first sparkling water company in America to make their products with real squeezed fruit. They are committed to using high-quality, authentic ingredients and a process that emphasizes the intentional and better way of crafting beverages.
Products
Product Line
- Pink Lemonade
- Description: Contains carbonated water, cherry juice, lime juice, lemon juice, and hibiscus for color.
- Key Features: Sweet, vibrant color and slightly sweeter than original lemonade.
- Strawberry Lemonade
- Description: Made with carbonated water, strawberry purée, lime juice, and lemon juice.
- Key Features: Combines the freshness of strawberries with classic lemonade.
- Mango Black Tea
- Description: Includes carbonated water, mango purée, lemon juice, and brewed black tea.
- Key Features: A blend of iced tea with the sweetness of mango.
- Nojito
- Description: Real squeezed lime juice and mint mixed with carbonated water.
- Key Features: Inspired by the classic mojito, without sugar and rum.
- Peach Strawberry
- Description: Contains carbonated water, peach purée, strawberry purée, and citric acid.
- Key Features: Juicy peach combined with sweet strawberries.
- Blood Orange Tangerine
- Description: Mixed with carbonated water, blood orange juice, tangerine juice, and citric acid.
- Key Features: Sweet-tart blood orange balanced with tangerine.
- Grapeade
- Description: Made with carbonated water, concord grape juice, and lemon juice.
- Key Features: Nostalgic grape flavor with a modern twist.
- Island Punch
- Description: Carbonated water, guava purée, passion fruit juice, orange juice, and citric acid.
- Key Features: Inspired by Hawaiian POG juice, combining tropical fruits.
- Half Tea & Half Lemon
- Description: Features carbonated water, lemon juice, and brewed black tea.
- Key Features: An unsweetened blend of tea and lemon.
- Grapefruit
- Description: Includes carbonated water, grapefruit juice, orange juice, lemon juice, and hibiscus.
- Key Features: Tangy citrus blend with added sparkle.
- Lemon
- Description: Pure carbonated water mixed with lemon juice.
- Key Features: Classic, flavorful lemon sparkling water.
- Lime
- Description: Carbonated water, lime juice.
- Key Features: Refreshing lime flavor from real squeezed limes.
- Pineapple
- Description: Contains carbonated water, pineapple juice, and citric acid.
- Key Features: Tropical pineapple flavor.
- Raspberry Lime
- Description: Made with carbonated water, raspberry purée, and lime juice.
- Key Features: A mix of real raspberries and limes.
- Mango Orange
- Description: Mixture of carbonated water, mango purée, orange juice, and citric acid.
- Key Features: Sweet, tropical blend of mango and orange.
- Lemon Limeade
- Description: Features carbonated water, lime juice, and lemon juice.
- Key Features: Modern twist on classic lemonade.
Key Features Across Products
1. Real Ingredients: Use of real squeezed fruit in all products.
2. No Added Sugar: Most products boast 0g added sugar.
3. High-Quality Sourcing: Ingredients sourced directly from nature.
4. Innovative Flavors: Bold, creative, and refreshing flavors.
Recent Developments
Recent Developments in the Company
1. Introduction of New Flavors: Several new flavors have been introduced, including Peach Strawberry, Grapeade, and Island Punch.
2. Return of Blackberry Flavor: After a hiatus, the Blackberry flavor was brought back with a limited release due to popular demand.
3. Launch of Spindrift Spiked: A new product line of hard seltzer with real ingredients and a little ABV (started in 2021).
New Products Launched
- Fuji Apple: A flavor capturing the crisp and sweet essence of Fuji apples.
- Mango Black Tea: Combines mango with traditional black tea for a tropical twist.
New Features Added to Existing Products
- Revamped Branding: The seltzers got a makeover over the years, ensuring a consistent brand presence.
Partnerships
- Community Support: Spindrift supports queer and BIPOC farmers, donating $1 of every online sale during Pride Month and Juneteenth to these farmers.
This concludes the detailed, information-dense professional report on Spindrift Beverage Co. based on the data provided.
