SplashLearn Company Profile

Background

Founded in 2010, SplashLearn is an educational technology company dedicated to transforming K-12 learning by making it engaging and personalized for every child. The company's mission is to prepare students with the skills required in the 21st century through innovative, game-based learning experiences. SplashLearn's flagship product offers a comprehensive, curriculum-aligned program covering foundational skills in Mathematics (Pre-Kindergarten to Grade 5) and Reading (Pre-Kindergarten to Grade 2). With over 6,500 interactive games and activities, the platform is designed to make learning enjoyable and effective. As of 2025, SplashLearn has been utilized by more than 40 million students across 150+ countries, establishing itself as a significant player in the edtech industry.

Key Strategic Focus

SplashLearn's strategic focus centers on delivering adaptive, game-based learning solutions that cater to the individual needs of each student. The platform employs a personalized learning algorithm to craft tailored learning paths, ensuring that content aligns with the learner's current level and progress. By integrating engaging game mechanics with educational content, SplashLearn aims to reduce the fear of failure and foster a love for learning among children. The company primarily targets the elementary education market, with a significant presence in the United States, United Kingdom, Canada, and Australia.

Financials and Funding

SplashLearn has successfully secured substantial funding to support its growth and product development initiatives. In October 2018, the company raised its first venture round of $7 million from Accel Partners. This was followed by a Series C funding round in February 2021, where SplashLearn raised $18 million, led by Owl Ventures with participation from Accel Partners. The capital has been utilized to scale the company's personalized tutoring product and expand its reach in existing and new markets.

Technological Platform and Innovation

SplashLearn distinguishes itself through its proprietary, game-based learning platform that combines educational content with interactive gameplay. The platform's adaptive learning algorithm personalizes the educational experience by assessing each child's learning level and crafting individualized learning paths. This approach ensures that students remain engaged and challenged, promoting better learning outcomes. The platform is accessible across multiple digital platforms, including iOS, Android, and web browsers, allowing seamless learning experiences across devices.

Leadership Team

SplashLearn's leadership team comprises experienced professionals dedicated to advancing educational technology:

Arpit Jain, Co-Founder and CEO:

Arpit brings extensive experience in product development and strategic planning, leading SplashLearn's vision and growth initiatives.

Mayank Jain, Co-Founder:

Mayank focuses on technological innovation and oversees the development of SplashLearn's adaptive learning platform.

Joy Deep Nath, Co-Founder:

Joy Deep specializes in user experience and design, ensuring that the platform remains engaging and user-friendly for children.

Umang Jain, Co-Founder:

Umang handles business development and partnerships, expanding SplashLearn's reach and impact in the educational sector.

Competitor Profile

Market Insights and Dynamics

The global edtech market has experienced significant growth, driven by the increasing adoption of digital learning solutions and the need for personalized education. The market is characterized by a diverse range of players offering various educational products and services, from K-12 learning platforms to professional development courses. Key trends include the integration of artificial intelligence in learning platforms, the rise of gamified learning experiences, and the expansion of online tutoring services.

Competitor Analysis

SplashLearn operates in a competitive landscape with several notable competitors:

IXL Learning: Offers comprehensive K-12 curriculum in math, language arts, science, and social studies, with a strong emphasis on personalized learning and analytics.

Khan Academy: Provides free educational resources across various subjects, leveraging a vast library of instructional videos and practice exercises.

Prodigy: Delivers a game-based math learning platform that adapts to students' individual learning styles, making math practice engaging and effective.

DreamBox Learning: Focuses on adaptive math programs for K-8 students, utilizing real-time data to tailor instruction and support diverse learning needs.

These competitors emphasize personalized learning experiences, interactive content, and data-driven insights to enhance student engagement and outcomes.

Strategic Collaborations and Partnerships

SplashLearn has engaged in strategic partnerships to enhance its offerings and expand its market presence:

Head Start Education: In June 2021, SplashLearn partnered with Head Start Education in South Africa to provide free math software to teachers, supporting students from pre-primary to Grade 5 in mastering mathematical concepts.

One Animation: In February 2022, SplashLearn collaborated with One Animation to integrate content from the popular "Oddbods" series into its platform, enriching the learning experience with engaging characters and stories.

Operational Insights

SplashLearn's strategic considerations include:

Market Positioning: Emphasizing its unique combination of game-based learning and adaptive technology to differentiate from competitors.

User Engagement: Continuously enhancing the platform's interactivity and personalization to maintain high levels of student engagement and satisfaction.