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standard-ai

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Company Overview



Standard AI is a pioneering technology company specializing in AI-driven vision analytics for the retail sector. Established in 2015 by a team of former SEC engineers, the company has evolved from autonomous shopping technologies to a broader focus on AI-powered vision analytics. Their key product, the VISION Analytics Platform, employs computer vision technology to provide precise insights into shopper behavior, product performance, and store operations, thereby transforming traditional retail environments.

Headquartered in San Francisco, CA, Standard AI boasts a valuation of $1 billion and has raised over $239 million from prestigious venture capital firms such as Y Combinator, SoftBank, CRV, and EQT Ventures.

Strategic Initiatives and Recent Developments



Standard AI recently pivoted its strategy from autonomous checkout technology towards a comprehensive AI camera-based vision analytics suite. This strategic shift aims to deliver actionable insights for retailers, elevate consumer experiences, and enhance store profitability. Additionally, the acquisition of Skip, a self-checkout solutions provider, reflects the company's commitment to expanding its technological capabilities and service offerings within the retail industry.

Leadership Team



  • Angie Westbrock, CEO: Leading since February 2024, Angie has over 20 years of experience spanning retail, CPG, and technology sectors. Her leadership is focused on high-performance team building and business transformation.

  • David Woollard, CTO: With over two decades of experience from Samsung and NASA, David directs the technology strategy and innovation at Standard AI.

  • Chris Arnold, VP of Product: A veteran in the SaaS B2B industry with over 20 years of experience, Chris drives the development of products that meet market demands and align with company objectives.

  • Lindsey Hjermstad, VP of Business Development: With an 18-year tenure in retail and CPG industries, Lindsey spearheads growth strategies and market expansion.

  • Brooke Miechel, VP of Legal: Brooke offers strategic legal insights essential for company compliance and growth, backed by 16+ years in complex, regulated industries.

  • Sam Young, VP of Operations: Bringing strategic and infrastructural expertise from Spotify and Lyft, Sam oversees operational excellence at Standard AI.

  • Lindsay Aulick, VP of Talent & Belonging: With 15 years in accounting and finance, Lindsay steers financial management and regulatory compliance.

  • Kenji Porter, VP of Talent & Belonging: Kenji emphasizes building inclusive teams, leveraging his experience at Google and Snapchat over 14 years.


Vision and Values



Standard AI is committed to solving complex challenges in physical retail using advanced AI technologies. The focus is on precision data, continuous innovation, and fostering robust connections both internally and with external partners. The leadership team's ethos encompasses curiosity, dynamism, authenticity, and connectivity, propelling the company's transformative impact on the retail industry.

Competitor Profiling



Top Competitors



  • Trigo

Founded in 2018 in Tel Aviv, Israel by Michael and Daniel Gabay, Trigo specializes in cashierless shopping solutions powered by computer vision. They emphasize legal compliance, particularly in data privacy, and have strategic partnerships with major retailers like Tesco, REWE, and Aldi Nord.

  • Zippin

Utilizing AI and machine learning, Zippin offers checkout-free technology that integrates seamlessly into retail environments. They aim to become the standard operating system for automated retail experiences.

  • AiFi

Known for the largest global deployment of AI-powered autonomous stores, AiFi partners with leading venues and retail chains to provide scalable solutions that enhance the consumer experience.

  • Grabango

Founded in 2016 by Will Glaser, Grabango focuses on retrofitting checkout-free technology in large grocery stores. They have implemented large-scale deployments in partnership with major grocery chains like 7-Eleven and ALDI.

  • Mashgin

Specializing in AI-powered self-checkout kiosks, Mashgin is dedicated to optimizing the checkout process through advanced computer vision, offering a unique consumer interaction experience.

Competitive Position



Standard AI competes fiercely in the rapidly advancing AI and computer vision retail technology landscape. With strong competitors like Trigo, Zippin, AiFi, and Grabango, each bringing unique technological innovations and strategic partnerships, Standard AI's focus on continual innovation, strategic acquisitions, and enhanced AI solutions is critical to maintaining its market leadership and expanding globally.
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