Status: Home, Inc. Market Research Report

Background

Overview

Status: Home, Inc., formerly known as Jerusalem House, is Atlanta's oldest and largest provider of permanent supportive housing for individuals and families affected by HIV/AIDS. Established in 1988, the organization offers a continuum of housing options, healthcare resources, and supportive services aimed at fostering self-sufficiency among its residents.

Mission and Vision

The mission of Status: Home is to provide homeless and low-income individuals and families impacted by HIV/AIDS in Greater Atlanta with stable housing and comprehensive support services. The organization envisions a community where all individuals, regardless of their health status, have access to safe and affordable housing, leading to improved health outcomes and overall well-being.

Primary Area of Focus

Status: Home focuses on delivering permanent supportive housing solutions combined with holistic support services to individuals and families affected by HIV/AIDS. This approach addresses both immediate housing needs and long-term health and social challenges faced by the community.

Industry Significance

As a leading provider in the sector, Status: Home plays a crucial role in addressing the housing and healthcare needs of a vulnerable population in Atlanta. Its comprehensive model has set a benchmark for similar organizations nationwide, demonstrating the effectiveness of integrated housing and support services in managing chronic health conditions like HIV/AIDS.

Key Strategic Focus

Core Objectives

Permanent Housing Provision: Offer stable, long-term housing solutions to individuals and families affected by HIV/AIDS.

Comprehensive Support Services: Provide case management, healthcare coordination, employment services, mental health support, and legal assistance to promote self-sufficiency.

Community Integration: Facilitate the integration of residents into the broader Atlanta community through social activities and community engagement.

Specific Areas of Specialization

Facilities-Based Housing: Dedicated facilities offering intensive support for single adults living with AIDS who require concentrated care.

Master-Lease Housing: Autonomous, independent living solutions in subsidized rental units throughout Atlanta for individuals and families.

Tenant-Based Rental Assistance (TBRA): Monthly rental subsidies for 12–24 months to help families and individuals maintain housing stability.

Key Technologies Utilized

While specific technological platforms are not detailed, Status: Home employs case management software and healthcare coordination tools to streamline service delivery and monitor resident progress.

Primary Markets or Conditions Targeted

The organization primarily serves homeless and low-income individuals and families in the Atlanta metropolitan area who are affected by HIV/AIDS. This includes single adults, parents with children, and individuals requiring intensive medical care.

Financials and Funding

Funding History

Status: Home has demonstrated consistent success in raising private funding from a broad section of foundations, corporations, religious groups, community and civic organizations, and individuals. The organization also receives significant support from government sources at the local, state, and national levels.

Total Funds Raised

In the fiscal year ending June 30, 2024, Status: Home reported revenue of $20.1 million.

Recent Funding Rounds

Specific details regarding recent funding rounds are not publicly disclosed.

Notable Investors

As a nonprofit organization, Status: Home does not have traditional investors. Its funding sources include government grants, private donations, and partnerships with various organizations.

Intended Utilization of Capital

The funds are utilized to support the organization's housing programs, healthcare services, and supportive services, ensuring the sustainability and expansion of its mission to serve individuals and families affected by HIV/AIDS in Atlanta.

Pipeline Development

Key Pipeline Candidates

Status: Home focuses on expanding its housing units and enhancing support services rather than developing pharmaceutical or medical products.

Stages of Clinical Trials or Product Development

As a housing and support services provider, Status: Home does not engage in clinical trials or product development.

Target Conditions

The organization targets housing instability and the comprehensive needs of individuals and families affected by HIV/AIDS.

Relevant Timelines for Anticipated Milestones

Specific timelines for program expansions or service enhancements are not publicly disclosed.

Technological Platform and Innovation

Proprietary Technologies

While specific proprietary technologies are not detailed, Status: Home utilizes case management and healthcare coordination tools to effectively deliver services.

Significant Scientific Methods

The organization employs evidence-based practices in case management and healthcare coordination to improve resident outcomes.

AI-Driven Capabilities

There is no publicly available information indicating the use of AI-driven capabilities within Status: Home's operations.

Leadership Team

Key Executive Profiles

Maryum Phillips: President and Chief Executive Officer. Maryum has been instrumental in leading Status: Home, overseeing its growth and the expansion of services to meet the needs of the community.

Leadership Changes

As of the latest available information, there are no recent significant changes or appointments within the company's leadership.

Competitor Profile

Market Insights and Dynamics

The market for supportive housing for individuals affected by HIV/AIDS is characterized by a need for comprehensive services that address both housing and health care. Organizations like Status: Home are pivotal in filling this gap, especially in urban areas with high rates of HIV/AIDS.

Competitor Analysis

While specific competitors are not detailed, other organizations in Atlanta and the broader Georgia area may offer similar services. However, Status: Home's long-standing presence and comprehensive service model position it as a leader in this niche market.

Strategic Collaborations and Partnerships

Significant Collaborations

Status: Home collaborates with over 25 community agencies to meet residents' changing needs and provide valuable services, enhancing the quality of life for its residents.

Strategic Opportunities and Future Directions

The organization continues to explore opportunities to expand its housing units and enhance support services to meet the growing demand in the Atlanta area. Future directions include strengthening partnerships with healthcare providers and community organizations to offer integrated services that address the holistic needs of residents.