Stork Club Market Research Report

Company Overview

• Name: Stork Club Fertility, Inc.

• Mission: To give everyone the ability to have a family, providing end-to-end, clinically-validated care for every person's reproductive journey.

• Founding Details: No information is available

• Key People: Jeni Mayorskaya (Founder & CEO)

• Headquarters: 548 Market St, STE 58208, San Francisco, CA 94104

• Number of Employees: No information is available

• Revenue: No information is available

• Notable For: Stork Club is recognized for its comprehensive reproductive care solutions covering fertility, maternity, newborn care, return to work, and menopause, aimed at reducing healthcare costs and improving employee retention.

Products and Services

Reproductive Care Solutions

1. Fertility Care

• Description: Stork Club's Fertility program is designed to maximize clinical success while providing care at high-performance fertility clinics.

• Key Features:

• Fewer IVF cycles per birth.

• Lower multiple birth rates.

• Comprehensive care at the Stork Club Fertility Centers of Excellence.

2. Maternity Care (Birth Doula Program)

• Description: Support for pregnant mothers before, during, and after birth with a designed care package including virtual, onsite, and in-labor room care.

• Key Features:

• 45% reduction in unnecessary C-sections.

• 58% reduction in preterm births.

• Significant improvement in mental health and birth preparedness.

3. Parental Return to Work and Menopause Support

• Description: Seamless transition and support for parents returning to work post-maternity leave, and assistance during menopause.

• Key Features: Support tailored to individuals’ life stages and needs.

Additional Services

• Comprehensive Benefit Solutions:

• Includes surrogacy, child adoption, and travel reimbursement for reproductive care.

• Supports an inclusive suite of benefits for all genders and ages.

• Virtual and In-Clinic Care Integration:

• Care coordination and service delivery through the Stork Club digital platform.

Recent Developments

New Product Launches and Features

• Launched the Stork Club Birth Doula Program, which is the first in the US to be offered under employer-sponsored health plans, aiming to improve maternity outcomes and reduce costs.

• Expansion to include telehealth services for birth doula care addressing maternity care challenges in the U.S.

Partnerships and Collaborations

• Collaboration with medical providers such as Shady Grove Fertility, IVF Florida, and Fertility Centers of Illinois to enhance service delivery through the Stork Club Fertility Centers of Excellence.

Research and Studies

• Stork Club has conducted a study undergoing peer review that highlights significantly better maternity outcomes compared to national averages.

Additional Insights

• Market Challenges Addressed:

• High cost of reproductive care, nationally at $299B per year.

• Inequalities in maternity care access, particularly affecting BIPOC communities.

• Clinical and Financial Impact:

• 33% higher live birth rates.

• 45% lower C-section rate.

• Up to 70% reduction in employer fertility drug costs.

Stork Club aims to provide family-building benefits that are seamlessly integrated into employer health plans, offering a broad array of reproductive services aimed at improving clinical outcomes and reducing healthcare costs.