Integrated Company and Competitor Profile: STR Software

Overview

STR Software, established in 1986, specializes in the development and support of document delivery and data/file transfer solutions, with a strong focus on ERP systems including Oracle EBS, Oracle Cloud, and SAP. The company is headquartered at 1121 Mall Drive, #72877, Richmond, VA 23235. Claiming a global presence with licenses in 28 countries, STR Software prides itself on its consistent profitability and being debt-free. A core value of the company is high customer satisfaction, achieved by swift support response times.

Key Product Offerings

AventX Product Line

• AventX: The flagship product, AventX, integrates seamlessly with major ERP systems such as JD Edwards, Oracle EBS, and SAP, operating across UNIX, Linux, and Windows environments. It enhances business processes by automating document delivery, such as emailing and faxing purchase orders and sales order acknowledgments, managing work order packets, and tracking email interactions.

• AventX A2A: This solution focuses on automated file migration and data transfer, supporting Oracle EBS, Oracle eAM, and Oracle Cloud Maintenance. It facilitates the migration of Oracle EBS File Attachments to SharePoint, captures meter readings, and imports data points from manufacturing processes.

Organizational Structure and Key Personnel

• Mike Piland: Chief Executive Officer with over 35 years of experience enhancing ERP solutions.

• Ted Chappell: Chief Technology Officer, overseeing product development and client services.

• Seth Petersen: Chief Marketing & Product Officer, responsible for driving strategic objectives.

• Tammy Bart: Senior Client Manager, optimizing client document and data processes.

• Ben Bruno: Owner / President.

• Stephen Enderle: Service Delivery Manager.

Recent Developments

In Q1 2025, STR Software introduced the AventX suite version 25.1, focusing on improved integration with Oracle Cloud workflows and enhanced automation features. These updates demonstrate the company's dedication to innovating and enhancing client productivity.

Market Position

STR Software excels in streamlining complex business processes for its clients through seamless integration and superior customer support. Although positioned in a competitive landscape, it distinguishes itself from primary competitors like Oracle BI Publisher through its focus on eliminating the need for additional extensions.

Competitor Landscape

Primary Competitors

1. Oracle BI Publisher - Considered less streamlined than AventX due to extension requirements.
2. MondoBrain - Specializes in AI-driven decision-making, with a $0.1M revenue and six staff members.
3. Cnetric Enterprise Solutions - Focuses on digital strategy and advanced transformations, generating $14.9M annually with 103 employees.
4. Revature - A leader in tech talent development, boasting a $339.8M revenue, specializing in workforce transformation.
5. Cynet Systems - Provides staffing solutions, earning $125.8M, with expertise in IT consulting.
6. Kapsch TrafficCom - Specializes in intelligent transportation systems with a turnover of €539 million.

Market Standing

Despite being smaller in scale compared to some competitors, STR Software maintains a niche in automated document delivery, essential for businesses reliant on legacy systems. Its modest revenue and steady employee growth underscore stability and specialized expertise in the tech industry.

Strategic Insights

• Networking Opportunities: Engaging with competitors and industry leaders at trade shows can open partnership discussions and collaborative technology opportunities.

• Competitive Benchmarking: STR Software might benefit from analyzing larger competitors like Revature for talent acquisition strategies and market expansion ideas.

• Service Diversification: To increase market reach, considering an expansion into AI or digital transformation solutions akin to those by MondoBrain or Cnetric could be beneficial.

Contact Information

• Website: [strsoftware.com](https://www.strsoftware.com/)

• Phone: 804.897.1600

• Email: info@strsoftware.com

This structured report provides comprehensive insights into STR Software's operations, market position, and competitive landscape, supporting potential business decisions and collaborations.