Strativise, Inc. Company Profile
Background
Company Overview
Strativise, Inc. is a strategic marketing agency dedicated to serving industrial and manufacturing companies. The agency specializes in assisting small and mid-sized businesses in transitioning from traditional marketing methods to modern, revenue-focused strategies that are measurable, repeatable, and scalable. By leveraging deep industry expertise, Strativise empowers clients to implement marketing programs that drive tangible growth.
Mission and Vision
Strativise's mission is to help industrial companies build modern marketing capabilities necessary to compete and grow in today's digital economy. The agency envisions transforming how industrial businesses approach marketing by combining industry-specific knowledge with cutting-edge strategies to drive measurable results.
Industry Significance
Operating within the industrial sector, Strativise addresses the unique challenges faced by manufacturers, distributors, and industrial technology companies. These challenges include complex sales cycles, technical buyers, and specialized markets. By providing tailored marketing solutions, Strativise plays a pivotal role in enhancing the marketing effectiveness of industrial businesses.
Key Strategic Focus
Core Objectives
Strativise aims to assist clients in:
- Defining target customers
- Refining value propositions
- Crafting compelling messaging
- Building valuable content
- Converting new customers through modern marketing programs
The agency focuses on delivering measurable, repeatable, and scalable marketing strategies that drive revenue growth.
Areas of Specialization
Strativise specializes in:
- Market Research
- Marketing Strategy
- Marketing Execution
- Sales Enablement
These services are tailored to meet the specific needs of industrial and manufacturing companies.
Key Technologies Utilized
The agency employs a range of technologies to enhance marketing effectiveness, including:
- HubSpot CRM, Marketing Hub, and Sales Hub Pro
- Google Analytics and Search Console
- Advanced reporting tools
These tools enable Strativise to execute and measure campaigns effectively.
Primary Markets Targeted
Strativise serves B2B companies in the industrial sector across various markets, including:
- Energy
- Water & Utilities
- Construction & Infrastructure
- Industrial Process
- Food & Beverage
- Agriculture
- Electronics & Technology
- Manufacturing
The agency's expertise lies in effectively reaching technical buyers and purchasing influencers across these B2B markets.
Financials and Funding
Funding History
As of May 2025, Strativise, Inc. has an annual revenue of approximately $750,000.
Utilization of Capital
The capital is utilized to enhance service offerings, invest in technology, and expand the team to better serve clients in the industrial sector.
Pipeline Development
Key Initiatives
Strativise has successfully executed marketing campaigns in over 50 industrial market segments, influencing over $100 million in opportunity pipelines for clients. Clients have seen an average of 3X improvement in ROI on marketing spend.
Case Study: Discflo Pumps
In 2022, Strativise partnered with Discflo Pumps to enhance their market position and expand reach. The collaboration resulted in:
- Double-digit growth in sales-qualified leads
- $5.8 million in new deal pipeline directly attributable to marketing efforts
- Attraction of new channel partners
- Strengthened position as an industry leader in solving challenging pumping applications
Technological Platform and Innovation
Proprietary Technologies
Strativise utilizes a combination of proprietary methodologies and industry-standard tools to deliver effective marketing solutions. The agency's approach includes:
- Competitive Benchmarking
- Channel Mapping
- Growth Rate Modeling
- Voice of Customer (VOC) Research
- Surveys & Interviews
- Proof of Concept (e.g., Minimum Viable Product)
- Make vs. Buy Analysis
- Mergers & Acquisitions (M&A) Work
- Strategic Recommendations
Significant Scientific Methods
The agency employs advanced statistical tools for process control, including Six Sigma methodologies, to ensure the effectiveness and efficiency of marketing strategies.
Leadership Team
Nate Maguire – Founder & CEO
Nate Maguire is an accomplished entrepreneur and thought leader with over 20 years of experience leading sales and marketing teams in the industrial sector. Prior to founding Strativise, he held executive positions at Xylem Inc. and Dover Corp. Nate holds an MBA in Marketing from Pepperdine University, is a certified Six Sigma Black Belt, and is a patent holder for innovative pump technology.
Heather Maguire – Founder & COO
Heather Maguire holds a PsyD in Educational Psychology and is a Board Certified Behavior Analyst-Doctoral (BCBA-D). With over a decade of leadership experience in academia, private practice, and operational management, she leads internal operations at Strativise, ensuring efficient and high-performing teams.
Sara Van Ess – Marketing Director
Sara brings expertise in content marketing, copywriting, and messaging tailored for industrial manufacturers. She has a proven track record of driving results through strategic, revenue-driven content marketing.
Rebecca Salem – Director of Project Management
With extensive experience in project management, Rebecca excels at delivering projects on time and within budget. She bridges the gap between clients and team members, ensuring smooth collaboration and exceptional results.
Will Stevens – Director of Strategy & Account Management
With over 12 years of agency experience, Will has worked with startups to Fortune 500 companies, leading go-to-market strategies and managing multimillion-dollar portfolios. He helps clients simplify strategies and drive meaningful growth.
Susanna Gilbert – Digital Director
Susanna is an expert B2B marketer with experience in ABM programs, CRM troubleshooting, demand generation, and multi-channel campaigns. She focuses on people-first solutions backed by meticulous planning.
Amar Pathak – Digital Advertising Lead
Amar specializes in digital advertising strategies, focusing on paid media campaigns that drive targeted traffic and generate leads.
Jimmy Wilkinson – Head of Videography
Jimmy leads the videography team, creating compelling visual content that enhances brand storytelling and engages audiences.
Sierra Banks – Head of Accounting
Sierra oversees the financial operations, ensuring fiscal responsibility and supporting the company's growth objectives.
Leadership Changes
As of the latest available information, there have been no recent significant changes or appointments within Strativise's leadership team.
Competitor Profile
Market Insights and Dynamics
The industrial marketing sector is characterized by complex sales cycles, technical buyers, and specialized markets. Companies in this space require tailored marketing strategies that address these unique challenges.
Competitor Analysis
Strativise operates in a competitive landscape that includes large consulting firms such as Booz Allen Hamilton, McKinsey & Company.