Subsonix LLC Company Profile

Background

Overview

Subsonix LLC is a music and sound production company based in Oklahoma City, Oklahoma, United States. Established in 2015, the company specializes in organizing and promoting electronic dance music (EDM) events, aiming to enhance the local music scene by providing platforms for both established and emerging artists.

Mission and Vision

Subsonix LLC is dedicated to fostering a vibrant EDM community in Oklahoma City by hosting events that showcase diverse musical talents and create engaging experiences for music enthusiasts. The company's vision is to elevate the city's status within the EDM landscape, attracting both national and international artists and audiences.

Industry Significance

Since its inception, Subsonix has played a pivotal role in revitalizing the EDM scene in Oklahoma City. By hosting events that draw significant crowds and featuring prominent artists, the company has contributed to the cultural enrichment of the region and has become a key player in the local entertainment industry.

Key Strategic Focus

Core Objectives

Event Promotion: Organize and promote EDM events that cater to a wide audience, featuring both local and internationally recognized artists.

Community Engagement: Build and sustain a dedicated fan base by offering consistent and high-quality musical experiences.

Artist Development: Provide platforms for emerging artists to showcase their talents, thereby nurturing the growth of the local music scene.

Areas of Specialization

Event Management: Expertise in planning, coordinating, and executing large-scale EDM events, ensuring seamless operations and memorable experiences.

Artist Relations: Cultivating strong relationships with artists, booking agents, and other stakeholders to secure diverse and high-profile acts.

Marketing and Promotion: Utilizing various channels to effectively market events, including social media, partnerships, and traditional advertising.

Technologies Utilized

Event Management Software: Tools for ticketing, scheduling, and logistics to streamline event operations.

Digital Marketing Platforms: Social media analytics and email marketing services to engage with audiences and promote events.

Primary Markets Targeted

Local Music Enthusiasts: Residents of Oklahoma City and surrounding areas with an interest in EDM.

Touring Artists and DJs: National and international performers seeking venues in the Midwest United States.

Event Attendees: Individuals seeking high-quality EDM events and experiences.

Financials and Funding

Funding History

Specific details regarding Subsonix LLC's funding history, including total funds raised and recent funding rounds, are not publicly disclosed. The company operates as a privately held entity with a small team, focusing on organic growth and community engagement.

Notable Investors

Information about individual investors or investment firms involved with Subsonix LLC is not publicly available.

Utilization of Capital

While detailed financial allocations are not disclosed, it is reasonable to infer that capital is primarily directed towards:

Event Production: Covering costs associated with venue rentals, equipment, and artist fees.

Marketing and Promotion: Investing in advertising campaigns and promotional materials to attract attendees.

Operational Expenses: Managing day-to-day operations, including staffing and administrative costs.

Pipeline Development

Upcoming Events

As of January 2026, Subsonix LLC has not publicly announced specific upcoming events or milestones. The company continues to plan and host EDM events throughout the year, with details typically released closer to event dates.

Technological Platform and Innovation

Proprietary Technologies

Subsonix LLC does not publicly disclose proprietary technologies. The company focuses on leveraging existing event management and marketing tools to enhance its operations.

Significant Scientific Methods

The company employs data-driven marketing strategies, utilizing analytics to understand audience preferences and optimize event promotion.

Leadership Team

Key Executives

Waylon Clark: Co-founder and Managing Director of Elite Productions, the parent company of Subsonix LLC. Clark has been instrumental in establishing and growing the Subsonix brand, focusing on event promotion and artist relations.

Dusty Phillips: Co-founder of Elite Productions, Phillips collaborates with Clark in overseeing Subsonix's operations, emphasizing community engagement and event execution.

Leadership Changes

There are no publicly available records of recent significant changes or appointments within Subsonix LLC's leadership team.

Competitor Profile

Market Insights and Dynamics

The EDM event promotion industry is characterized by a dynamic and competitive landscape, with numerous entities vying for audience attention and artist bookings. Key factors influencing the market include artist popularity, venue availability, and audience engagement strategies.

Competitor Analysis

Sonuscore: A company specializing in music production and sound design, offering a range of virtual instruments and sound libraries.

Grand Bureau: An organization involved in music production and event management, focusing on creating unique musical experiences.

Tomorrowland Sound and Vision: Associated with the Tomorrowland music festival, this entity focuses on producing high-quality music and event experiences.

Strategic Collaborations and Partnerships

Subsonix LLC has collaborated with various artists and DJs to enhance its event offerings. Notably, the company has hosted events featuring prominent EDM artists such as Oliver Heldens, Pegboard Nerds, Paper Diamond, and Herobust.

Operational Insights

Subsonix LLC differentiates itself through its commitment to community engagement and support for local talent. By providing platforms for emerging artists and fostering a dedicated fan base, the company has established a strong presence in the Oklahoma City EDM scene.

Strategic Opportunities and Future Directions

Strategic Roadmap

Expansion of Event Portfolio: Diversify the range of events to include various EDM sub-genres and related music styles.

Venue Partnerships: Establish collaborations with additional venues to accommodate larger audiences and more diverse events.

Artist Development Programs: Implement initiatives to mentor and promote local artists, enhancing the regional music ecosystem.

Future Business Directions

Subsonix LLC aims to solidify its position as a leading EDM event promoter in the Midwest by expanding its event offerings, enhancing audience engagement, and fostering a vibrant music community.