Market Research Report on Superglue
Company Overview
- Name: Superglue
- Mission of the Company: Superglue aims to tear down organizational barriers, turning two partners into one powerful growth engine. Their vision is to make partnerships the most powerful B2B sales channel.
- Founders: The company was co-founded by Christian Graf and Rob Rebholz. Prior to Superglue, Rob Rebholz scaled a SaaS company via partners.
- Key People:
- Rob Rebholz (Co-Founder)
- Christian Graf (Co-Founder)
- Headquarters: Superglue is headquartered in the United States but operates with a fully remote global team.
- Number of Employees: No information is available.
- Revenue of the Company: No specific revenue information is available but it's noted that partners drive over 70% of an 8-figure revenue at a company previously scaled by one of the co-founders.
- Known For: Superglue is known for its Partner Engagement Platform that enables B2B SaaS companies to automate and streamline partner and sales team engagement processes.
Products
- Product Name: Superglue's Partner Engagement Platform
- High-Level Description: The platform is designed to integrate with existing partner technologies such as CRM, PRM, and Slack, providing automation tools that manage partner engagements and co-selling processes.
- Key Features:
- Workflow Automation: Automates repetitive tasks in partner workflows and alerts partner managers when deals need attention.
- AI-Powered Emails: Assists partner managers with pre-drafted emails.
- Slack Integration: Provides real-time notifications and allows actions directly from Slack.
- Pre-Built Workflows: Includes over 30 partner automation workflows covering onboarding, enablement, and co-selling among others.
- Customizable Engagement Journeys: Enables building unique engagement journeys from blueprints.
- AI Assistant: Suggests connections, engagement strategies, and assists in drafting propositions.
- Fully Customizable Workflows: Allows users to adopt and modify engagement flows tailored to high-growth SaaS companies.
Recent Developments
- Recent Developments in the Company: No specific developments mentioned.
- New Products Launched: No new product launch information is available.
- New Features Added: Integration features such as Slack alerts and AI-powered suggestions are emphasized as part of the existing platform's offering.
- New Partnerships: The document mentions early backers including Angular Ventures, FJ Labs, and Angel Invest Ventures, which could imply financial and strategic partnerships.
This detailed report outlines the structure and offerings of Superglue, a company advancing partner relations through automation and AI-driven processes, enhancing B2B SaaS operations.
