T

tangent

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Company Domain www.tangent.co link_icon
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Company Research Report: Tangent Marketing Services



Company Overview



Name:
Tangent Marketing Services

Mission:
Helping enterprises build future-ready digital experiences, products, and capabilities with a focus on people, planet, and purpose.

Founded:
No information is available.

Founders:
No information is available.

Key People:
  • Leigh Gammons: CEO, with over 15 years of experience in executive management and digital transformation.

  • Caroline Goodwin: COO, with 20+ years in digital experience and platform development.

  • Andy Eva-Dale: CTO, with extensive experience in delivering large enterprise-standard products.

  • Oli Green: Chairman, responsible for setting company strategy and managing the leadership team.


Headquarters:
The company operates in London, Valencia, Cape Town, and Newcastle, among other locations.

Number of Employees:
No information is available.

Revenue:
No information is available.

Known For:
Tangent is known for its commitment to creating future-ready digital experiences, consulting, technology integration, and design services that enhance user experience and benefit the environment.

Products



Overview:
Tangent offers a wide range of services focused on strategy, customer experience, technology, data analytics, and business change. Their expertise lies in making large enterprises future-ready by building digital products and experiences.

Key Capabilities:


1. Strategy & Consultancy:
  • Roadmaps and strategic direction to ensure alignment with business goals.


2. Customer Experience & Design:
  • End-to-end user journey and product impact analysis.


3. Technology, AI & Data:
  • Products built with composable architecture to adapt to technological advancements.


4. Business Architecture & Change:
  • Implementation of tools and processes for sustainable change.


Projects:
Tangent has worked on various notable projects including:
  • SAP Learning's digital transformation.

  • UK Power Networks, serving 8 million people with self-service capabilities.

  • UX revamps for brands like New Balance and Reed.


Recent Developments



Recent Developments:
  • Investment in AI Division:

Tangent has launched a new AI division with a £5 million investment, led by Łukasz Mądrzak-Wecke, to implement AI solutions and provide consultancy services.

  • New Partnerships:

Tangent collaborated with Immersive Labs on product strategy and innovation.

  • Sustainability Initiatives:

The company is committed to reducing carbon emissions, with a new website built to emit less than 1g of CO2 per page load.

New Products:
No specific new products launched recently.

New Features:
No specific features added to existing products recently.

New Partnerships:
Engagements with clients such as The Travel Corporation for strategic web platform rebuilding strategy.

This detailed report summarizes Tangent Marketing Services’ core operations, strategic approaches, key personnel, and newest initiatives, although financial specifics and founding data remain undisclosed.
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