TM

Tbtm (take Back The Media)

www.tbtm.app link_icon

Company Research Report: TBTM (Take Back the Mic)



Company Overview



Name


TBTM (Take Back the Mic)

Mission


Turning Culture into Currency

Founded


No information is available

Founders


No information is available

Key People


  • Derrick N. Ashong: Founder & CEO

  • Lucia Brawley: Co-Founder & Chief Growth Officer

  • Jonathan Gramling: Co-Founder & Chief Product Officer

  • Mehret Mandefro: Chief Operating Officer

  • Dominique Augsburger: Chief Strategy Officer

  • Stan Jakubowicz: President of Production


Headquarters


  • No specific city mentioned, but operations in various locations including Dubai, Hollywood, Buenos Aires, and Mauritius.


Number of Employees


No information is available

Revenue


No information is available

Recognition and Awards


TBTM has earned:
  • 2 Emmy nominations

  • 5 Telly Awards (opposite Netflix, HBO, and Disney+)

  • 1 Murex D’Or Award

  • 1 Monaco Streaming Festival Award

  • Over 1.1 billion media impressions worldwide

  • 6 Times Square billboards in New York City


What is the Company Known For


TBTM is known as the world's first Media FinTech company, revolutionizing content engagement by rewarding fans and creators with the Kola Digital Reward Token.

Products



Take Back the Mic (TBTM) Platform


A blockchain-based social video platform rewarding fans and creators for engaging with content.

Kola Digital Reward Token


A digital currency rewarded to users for engaging with content, which can be exchanged for services such as data allowances.

Take Back the Mic: Africa


  • Description: An award-winning, original interactive docu-series that bridges TV, Digital, Metaverse, and more.

  • Key Features: Empowers fans to cast and curate the show using TBTM technology.


World Cup Of Hip Hop


  • Description: A global stage for the world’s top talents to represent their nations.

  • Key Features: Interactive music competition with engagement from international music celebrities.


MetaVerse Concert


  • Description: Partnered with Africa’s largest telco, MTN, to produce the continent’s first-ever Metaverse concert.

  • Key Features: Featured talents from Take Back the Mic: Africa and extensive use of virtual reality elements.


Recent Developments



New Partnerships


  • Partnership with MTN for the Metaverse concert

  • Potential collaborations with 9Mobile in Nigeria, Kenya Telkom, and Liquid Telecom for the Gateway to the Internet program.

  • Collaborations with international bodies like the UN, UNESCO, and UNHCR to expand initiatives.


Innovative Solutions


  • In-app Digital Currency "Kola": for rewarding content engagement, which can be exchanged for mobile data.

  • 70 x 25 Initiative: Aiming to enable 70% high-speed mobile data usage in Sub-Saharan Africa by 2025.


Leadership Change


  • Mehret Mandefro Joining as COO: A renowned media executive with extensive experience and recognized credentials.


Funding


TBTM raised $5.6 million to expand its watch-to-earn offering.

Content Development


  • Expansion of "Take Back the Mic" from Africa to other territories globally.

  • New formats and international distribution for the company's slate, including flagship series "The Mic: Africa".


Conclusion


TBTM stands as an innovative leader in the media fintech space, significantly impacting how content is consumed and rewarded while bridging the digital divide in underrepresented regions. With its robust leadership team and strategic partnerships, TBTM continues to expand its global footprint and technological capabilities.