TEAORB SERVICES LLP: Company Profile

Background

Overview

TEAORB SERVICES LLP, established on May 29, 2015, is an Assam-based e-commerce platform dedicated to connecting small tea producers with consumers worldwide. The company operates as a Limited Liability Partnership (LLP) under the registration number AAE-0635, with its registered office located in Guwahati, Assam, India.

Mission and Vision

TEAORB SERVICES aims to empower small tea farmers by providing them with a direct marketplace, ensuring fair pricing and promoting sustainable practices. The company's vision is to elevate Assam's tea industry by offering a platform that showcases the region's rich tea heritage to a global audience.

Primary Area of Focus

The company specializes in marketing and selling a diverse range of teas, including black, green, white, oolong, and dark teas. Additionally, TEAORB SERVICES offers consulting services to tea producers, guiding them in cultivation, manufacturing processes, and compliance with industry standards.

Industry Significance

As Assam accounts for a significant portion of India's tea production, TEAORB SERVICES plays a crucial role in supporting small tea growers, promoting fair trade, and enhancing the global presence of Assam's tea industry.

Key Strategic Focus

Core Objectives

Empowerment of Small Tea Growers: Providing a direct marketplace to ensure fair pricing and better wages for workers.

Sustainability: Promoting environmentally friendly practices and addressing climate change challenges.

Global Outreach: Showcasing Assam's tea heritage to a worldwide audience through an e-commerce platform.

Specific Areas of Specialization

Diverse Tea Offerings: Marketing a wide range of teas, including traditional and exotic varieties.

Consulting Services: Offering guidance on cultivation, manufacturing, and compliance with industry standards.

Key Technologies Utilized

E-commerce Platform: Utilizing a robust online marketplace to connect producers with consumers.

Digital Marketing: Employing digital marketing strategies to reach a global customer base.

Primary Markets Targeted

Domestic Market: Serving tea consumers across India.

International Market: Catering to global tea enthusiasts seeking authentic Assam teas.

Financials and Funding

Funding History

Specific details regarding TEAORB SERVICES' funding history, total funds raised, and notable investors are not publicly disclosed. The company operates with a paid-up capital of ₹1,00,000.

Utilization of Capital

The capital is primarily utilized for developing and maintaining the e-commerce platform, sourcing and marketing tea products, and providing consulting services to tea producers.

Pipeline Development

Key Products

Kommando - The Resilient Brew: A premium blend of loose-leaf CTC tea, inspired by the sacrifices of Indian soldiers and the resilience of Assam's tea industry.

Development Stages

The company focuses on sourcing high-quality teas from various gardens in Assam and Arunachal Pradesh, ensuring freshness and authenticity.

Target Conditions

TEAORB SERVICES aims to address challenges faced by small tea growers, including fair pricing, market access, and sustainable practices.

Anticipated Milestones

Expansion of Product Range: Introducing new tea blends and products to cater to diverse consumer preferences.

Market Expansion: Increasing the reach to international markets through enhanced digital marketing strategies.

Technological Platform and Innovation

Proprietary Technologies

E-commerce Platform: A user-friendly online marketplace facilitating direct transactions between producers and consumers.

Significant Scientific Methods

Digital Marketing Strategies: Utilizing data analytics and targeted marketing to reach a global audience.

Leadership Team

Key Executives

Bahniman Kakati: Designated Partner and Co-founder, responsible for strategic direction and operations.

Jayanta Kakati: Designated Partner and Co-founder, overseeing business development and partnerships.

Professional Backgrounds

Both founders have extensive experience in the tea industry and e-commerce, driving the company's mission to support small tea growers and promote Assam's tea heritage.

Competitor Profile

Market Insights and Dynamics

The tea industry in Assam is characterized by a large number of small-scale producers facing challenges in accessing fair markets and global consumers. E-commerce platforms like TEAORB SERVICES are emerging to bridge this gap.

Competitor Analysis

Adya Naturals: Focuses on organic tea products, catering to health-conscious consumers.

Bikenbiker.com: An online marketplace for various products, including teas, competing in the broader e-commerce space.

Blue Caravan Commodities Pvt. Ltd.: Engages in the trading of commodities, including tea, with a focus on bulk transactions.

Strategic Collaborations and Partnerships

TEAORB SERVICES collaborates with small tea producers across Assam and Arunachal Pradesh, providing them with a platform to reach consumers directly. The company also partners with Assam Agricultural University (AAU) - North East Agriculture Technology Entrepreneurs Hub (NEATEHUB) for support and guidance.

Operational Insights

By focusing on small tea growers and offering a direct marketplace, TEAORB SERVICES differentiates itself from competitors by emphasizing fair trade, sustainability, and the promotion of Assam's tea heritage.

Strategic Opportunities and Future Directions

Strategic Roadmap

Product Diversification: Introducing new tea blends and related products to attract a broader customer base.

Market Expansion: Enhancing digital marketing efforts to penetrate international markets more effectively.

Sustainability Initiatives: Implementing programs to support sustainable farming practices among tea producers.

Future Business Directions

TEAORB SERVICES plans to expand its product offerings, strengthen its online presence, and continue supporting small tea growers through fair trade practices and sustainable initiatives.