Telarus, LLC, established on May 12, 2002, is a privately held technology services distributor headquartered in Sandy, Utah. The company specializes in offering a comprehensive suite of services, including network, cloud, unified communications, cybersecurity, and contact center solutions. Telarus is renowned for its proprietary GeoQuote telecommunications service analysis software, which streamlines the process of sourcing and implementing technology solutions for businesses. With a mission to enable suppliers, advisors, and customers to source, purchase, and implement the right technology for the greatest impact, Telarus has solidified its position as a significant player in the commercial telecommunications industry.
Key Strategic Focus
Telarus's strategic focus centers on empowering technology advisors by providing them with the tools and support necessary to deliver optimal solutions to their clients. The company's core objectives include:
- Comprehensive Service Portfolio: Offering a wide range of services such as network solutions, cloud computing, unified communications, cybersecurity, and contact center services.
- Innovative Technology Platforms: Utilizing proprietary technologies like the GeoQuote platform to provide real-time carrier pricing and advanced research features.
- Global Market Expansion: Extending operations beyond the United States to regions including Australia, Canada, and the United Kingdom, thereby addressing diverse market needs.
- Partner Empowerment: Equipping partners with resources, training, and support to enhance their capabilities and drive mutual success.
Financials and Funding
As of recent estimates, Telarus generates approximately $229.1 million in annual revenue, with a workforce exceeding 500 employees. In December 2020, the company secured a minority investment from Columbia Capital, a private equity firm specializing in internet infrastructure and enterprise IT investments. This partnership marked the first instance of Telarus's primary owners selling stock to an external entity, providing the company with additional capital to fuel both organic growth and strategic acquisitions.
Technological Platform and Innovation
Telarus distinguishes itself through its proprietary technological platforms and innovative methodologies:
- GeoQuote Platform: A patented software tool that enables users to access multiple carrier price options with a single search, facilitating efficient and accurate telecommunications service analysis.
- SolutionVue: Launched in May 2022, this software offers detailed consulting advice through a series of discovery questions, assisting partners in identifying and implementing optimal technology solutions.
- Telarus Hub: Introduced in March 2025, this all-in-one business management platform is designed for technology advisors, streamlining operations and enhancing service delivery.
Leadership Team
Telarus's leadership comprises seasoned professionals dedicated to driving the company's mission:
- Adam V. Edwards: Co-Founder and Chief Executive Officer, overseeing the company's strategic direction and growth initiatives.
- Patrick K. Oborn: Co-Founder and Chief Product Officer, responsible for product development and innovation.
- Richard A. Murray: Co-Owner and Chief Operating Officer, managing daily operations and organizational efficiency.
- Dan Pirigyi: Senior Vice President of Strategic Partnerships, focusing on cultivating and managing key partnerships.
Leadership Changes
In October 2024, Telarus appointed Julie Peoples as Chief Customer Officer, reflecting the company's commitment to enhancing customer relationships and service excellence.
Competitor Profile
Market Insights and Dynamics
The technology services distribution industry is characterized by rapid technological advancements and increasing demand for integrated solutions. The market is experiencing significant growth, driven by the adoption of cloud services, cybersecurity needs, and unified communications.
Competitor Analysis
Telarus operates in a competitive landscape alongside several key players:
- TBI: Founded in 1991, TBI is a technology services distributor based in Chicago, Illinois, offering a range of telecom solutions.
- Sandler Partners: Established in 2003, this California-based firm provides telecom, cloud, and IT services, emphasizing strong partner relationships.
- Intelisys: Founded in 1994, Intelisys specializes in technology services distribution, focusing on cloud and telecom solutions.
These competitors share a focus on providing comprehensive technology solutions and maintaining robust partner networks.
Strategic Collaborations and Partnerships
Telarus has established significant partnerships to enhance its service offerings and market reach:
- Telia Carrier: In October 2020, Telarus expanded its partnership with Telia Carrier to offer a complete suite of IP Transit, Cloud Connect, DDoS Mitigation, and Ethernet services to its network of agents, VARs, and MSPs in Canada and the United Kingdom.
- AT&T Alliance Channel: In April 2024, Telarus was recognized as a Platinum Elite partner in the AT&T Alliance Channel, reflecting its strong performance and collaboration with AT&T.
Operational Insights
Telarus's strategic considerations include:
- Market Positioning: Leveraging its proprietary technologies and comprehensive service portfolio to differentiate itself in a competitive market.
- Partner Empowerment: Providing partners with advanced tools, training, and support to enhance their capabilities and drive mutual success.
- Global Expansion: Extending operations into international markets to address diverse customer needs and drive growth.
Strategic Opportunities and Future Directions
Looking ahead, Telarus aims to:
- Innovate Technological Platforms: Continue developing and enhancing proprietary tools like GeoQuote and SolutionVue to meet evolving market demands.
- Expand Global Footprint: Further penetrate international markets through strategic partnerships and localized service offerings.
- Enhance Partner Ecosystem: Strengthen relationships with existing partners and attract new ones by offering comprehensive support and resources.
Contact Information
- Website: www.telarus.com
- LinkedIn: Telarus LinkedIn
- Twitter: @Telarus
- Facebook: Telarus Facebook