Market Research Report: neartuit by TerraTap Technologies Inc.
Company Overview
Name
neartuit
Mission
We help build engagement with visitors by making it easy to tell the stories behind the people, places, and things they're near. Using advanced iBeacon technology and a cloud-based Content Management System, neartuit enables the creation and management of engaging content that appears on visitors' phones via the neartuit app as they explore an enabled venue.
Founding
Founded: September 2014
Founded By: TerraTap Technologies Inc. in conjunction with a talented group of Masters students from the Centre for Digital Media.
Key People
- Judy Hamilton, CEO: Over 20 years of experience in holding C-level technology positions.
- D'Arcy Smith, CTO: Master of Digital Media with over 20 years of development experience.
- Nahum Zarate, Director, UX/UI: Master of Digital Media with over 10 years of programming experience.
- Gwen Schwartz, Marketing Manager: Master of Digital Media with experience in various fields.
- Vincy Kwong, Project Manager: Master of Digital Media with extensive experience in storytelling, visual design, and more.
- Steve Fossen, Director, R&D: Expert in data and system integrity with over 10 years of experience.
Headquarters
Location: Vancouver, BC, Canada
Number of Employees
No information is available.
Revenue
No information is available.
Known For
neartuit is known for its innovative use of iBeacon technology to enhance visitor engagement by providing location-based content directly to visitor smartphones.
Products
Content Management System (CMS)
High-Level Description
A cloud-based CMS designed for creating, managing, and distributing content to visitors' mobile devices via the neartuit app.
Key Features
1. Simple Steps: Content management in just three simple steps.
2. Live Edits: Make quick edits live, anytime, anywhere.
3. Preview Capability: See exactly what visitors will see.
4. No Coding Required: Entirely no-programming-required system.
5. Visitor Analytics: Gather and analyze visitor data.
6. Self-Sufficiency: Manage content with total self-sufficiency.
Mobile App
High-Level Description
A mobile application that displays the curated content on visitors' devices as they move through a venue, using iBeacon technology for location detection.
Key Features
1. Personalized Content: Display fresh, personalized content based on visitor location.
2. Visitor Path Tracking: Detect which paths visitors take and how long they stay.
3. Content Preference Insights: Gather data on what content visitors prefer.
4. Device Compatibility: Available for both iOS and Android devices.
5. Visitor Behavior Analysis: Helps in refining venue layouts and content through gathered analytics.
Recent Developments
Recent Developments
2014: neartuit was officially launched as a commercial product after a successful prototype showcase at the Evolution of Gaming exhibit in August 2014.
New Products
No new products have been launched recently.
New Features
No new features have been added to the existing products recently.
New Partnerships
No information is available about new partnerships.
Conclusion
neartuit, developed by TerraTap Technologies Inc., is an innovative solution designed to boost visitor engagement through the strategic use of iBeacon technology and a user-friendly Content Management System. Despite being founded relatively recently in 2014, neartuit has established a robust team with diverse expertise and continues to provide cutting-edge technology to its users.
Note: All information provided is based on available data. Fields with no available information have been explicitly mentioned as such.