The CHP Group Company Profile

Background

Founded in 1989 and headquartered in Beaverton, Oregon, The CHP Group (CHP) is a leader in integrative healthcare solutions. The company specializes in designing, implementing, and managing cost-effective integrative healthcare (IH) programs that provide seamless access to high-quality, evidence-based care. CHP's network includes chiropractors, acupuncturists, naturopathic physicians, and massage therapists across the western United States. The company's mission is to deliver accessible, high-quality IH solutions that promote member health and satisfaction, optimize healthcare resources, educate providers, and advocate evidence-based care.

Key Strategic Focus

CHP's strategic focus centers on enhancing member satisfaction, containing healthcare costs, and reducing administrative burdens for health plans and employers. The company offers a range of IH services, including chiropractic care, acupuncture, massage therapy, and naturopathic medicine. By leveraging a network of fully credentialed IH providers, CHP aims to provide convenient access to care, thereby promoting active lifestyle choices and overall well-being among members.

Financials and Funding

As of recent estimates, CHP's annual revenue is approximately $13.1 million, with a revenue per employee of $243,000. The company employs around 54 individuals. In September 2024, CHP was acquired by Röko, a private equity investor, indicating a strategic move to bolster its market position and expand its service offerings.

Pipeline Development

CHP continually seeks to expand and enhance its network of IH providers to meet the growing demand for integrative healthcare services. The company focuses on recruiting high-quality providers and developing programs that align with evidence-based care practices. Recent partnerships, such as the collaboration with PacificSource Health Plans of Oregon in 2023, demonstrate CHP's commitment to broadening access to IH services for members.

Technological Platform and Innovation

CHP utilizes a state-of-the-art enterprise system designed specifically for integrative healthcare claims processing. This system incorporates technological enhancements for process efficiencies, including electronic claims submissions, ACH payments, and online delivery of reimbursement advice documents. Additionally, CHP's Clinical Services Department oversees reporting on provider care trends, as well as claims and chart note reviews, to prevent over-utilization of services and cost excesses.

Leadership Team

CHP's leadership team comprises experienced professionals dedicated to advancing integrative healthcare:

Michell M. Hay: President and CEO, leading the company's strategic direction and growth initiatives.

David Audley: Chief Marketing Officer, overseeing brand management, sales, account management, provider recruitment, and marketing. Audley was promoted to this role in January 2022, reflecting his significant contributions to the company's expansion.

Steven Sebers, DC, FACO: Chief Clinical Officer, responsible for clinical oversight and ensuring the delivery of high-quality, evidence-based care.

Andrew Campbell: Chief Financial Officer, managing the company's financial operations and strategies.

Peter Lac: Associate Medical Director, contributing to the development and implementation of clinical programs.

Leadership Changes

In January 2022, CHP announced the promotion of David Audley to Chief Marketing Officer. Previously serving as Director of Business Development, Audley's elevation reflects the company's growth and the need for strategic oversight in marketing and product development.

Competitor Profile

Market Insights and Dynamics

The integrative healthcare market is experiencing significant growth, driven by increasing consumer demand for holistic and non-traditional treatment options. As healthcare costs continue to rise, both employers and health plans are seeking cost-effective solutions that promote overall wellness and prevent chronic conditions.

Competitor Analysis

CHP operates in a competitive landscape with several key players:

Capital Health Plan: Offers a range of health services and has a strong presence in the health insurance market.

Progressive Health Center: Provides integrative health services focusing on wellness and preventive care.

Secure Health: Delivers comprehensive health management solutions, including integrative healthcare options.

Pierce Group Benefits: Specializes in employee benefits, including health and wellness programs.

PTPN: A network of physical therapists offering various rehabilitative services.

These competitors focus on various aspects of integrative healthcare, from insurance plans to direct patient care, contributing to a dynamic and evolving market.

Strategic Collaborations and Partnerships

CHP has established significant partnerships to enhance its service offerings:

PacificSource Health Plans of Oregon: In February 2023, CHP partnered with PacificSource to provide members access to CHP's network of high-quality IH providers in Oregon and Southwest Washington. This collaboration aims to promote evidence-based care and advance member wellness.

Operational Insights

CHP's strategic considerations include:

Market Position: Leveraging over 30 years of experience to maintain a leading position in the integrative healthcare sector.

Competitive Advantages: Offering a mature, high-quality network of IH providers and a commitment to evidence-based care.

Distinct Differentiators: Providing comprehensive administrative support, including network management, claims administration, and customer service, to reduce burdens on health plans and employers.