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Company Domain www.thejoint.com link_icon
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The Joint Corp. is a publicly traded company (NASDAQ: JYNT) headquartered in Scottsdale, Arizona. Founded in 1999, the company has established itself as a leader in the chiropractic care industry, operating a nationwide network of over 950 clinics across 41 states.

Mission and Vision

The Joint's mission is to improve quality of life through routine and affordable chiropractic care. The company envisions becoming the preferred provider in the healthcare industry by making chiropractic services more accessible and convenient for a broad demographic.

Strategic Focus

The Joint's strategic focus centers on expanding its footprint through a franchise-based model, emphasizing affordability and convenience. By eliminating the need for insurance and offering walk-in services, the company targets individuals seeking pain relief and ongoing wellness without the complexities of traditional healthcare systems. This approach has positioned The Joint as a disruptive force in the chiropractic industry.

Financials and Funding

As of June 2024, The Joint reported trailing twelve-month revenue of approximately $120 million. The company's stock is publicly traded under the ticker symbol JYNT on the NASDAQ exchange. The Joint's business model generates revenue through membership fees, walk-in visits, franchise fees, and retail sales, contributing to its financial stability and growth.

Leadership Team

  • Peter D. Holt: President, Chief Executive Officer, and Board Member.

  • Jake Singleton: Chief Financial Officer and Chief Accounting Officer.

  • Charles Nelles: Chief Technology Officer.

  • Lori Habib: Chief Marketing Officer.


Under this leadership, The Joint has experienced significant growth and expansion, solidifying its position in the chiropractic care market.

Competitor Profile

The chiropractic care industry is competitive, with several notable players:

  • Airrosti: Headquartered in San Antonio, Texas, Airrosti offers a model similar to The Joint, focusing on rapid recovery through targeted manual therapy.

  • HealthSource America's Chiropractor: Based in Avon, Ohio, HealthSource provides chiropractic care combined with progressive rehabilitation techniques.

  • 100% Chiropractic: Operating out of Rancho Santa Fe, California, this company emphasizes a holistic approach to chiropractic care.


These competitors offer various approaches to chiropractic care, contributing to a dynamic and evolving market landscape.

Strategic Collaborations and Partnerships

The Joint has engaged in strategic partnerships to enhance its market presence. Notably, the company has been recognized as a top franchise for veterans, highlighting its commitment to supporting veteran communities. Additionally, partnerships with sports entities like Wofford College, the University of Maryland, and the St. Louis Blues have expanded its reach within athletic communities.

Operational Insights

The Joint's franchise-based model allows for rapid expansion with reduced capital expenditure compared to company-owned clinics. This strategy has enabled the company to scale efficiently while maintaining consistent service quality across locations. The emphasis on affordability and convenience serves as a significant differentiator in the competitive chiropractic care market.

Strategic Opportunities and Future Directions

Looking ahead, The Joint aims to continue its expansion by increasing the number of franchised clinics and exploring new markets. The company's focus on making chiropractic care accessible positions it well to capitalize on the growing demand for non-invasive, drug-free pain management solutions.

Contact Information

  • Website: thejoint.com

  • LinkedIn: The Joint Chiropractic

  • Twitter: @thejointchiro

  • Facebook: The Joint Chiropractic

  • YouTube: The Joint Chiropractic


The Joint Corp. continues to redefine the chiropractic care industry by prioritizing accessibility, affordability, and patient-centered services.
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