The Silent Partner Marketing Company Profile

Background

Founded in 2013, The Silent Partner Marketing is a full-service marketing agency headquartered in East Granby, Connecticut. The agency specializes in comprehensive marketing strategies, including brand and identity development, storytelling, media planning, influencer marketing, content creation, social media management, public relations, and digital advertising. Their mission is to help clients cut through market noise and connect directly with consumers by delivering the right message to the right person at the right time.

Key Strategic Focus

The Silent Partner Marketing focuses on providing a holistic and integrated approach to marketing. Their core objectives include:

Brand & Identity Development: Identifying the brand voice and target customer to drive real business results.

Storytelling: Creating content that resonates with audiences, including video production, photography, writing, graphic design, and web development.

Media Planning: Combining public relations with targeted media buying on platforms such as Facebook, Instagram, Snapchat, podcasts, and YouTube.

Influencer Marketing: Partnering with social media influencers to distribute custom-produced and branded content to their audiences.

The agency targets businesses and organizations across all states in America, aiming to enhance their marketing efforts through dynamic and effective strategies.

Financials and Funding

As of March 2025, The Silent Partner Marketing reported an average annual salary for employees in the United States of $94,900, with salaries typically ranging from $83,406 to $107,367 annually. The highest-paid position is President & Chief Executive Officer, with an average salary of approximately $734,612 per year, while the lowest-paid position is Graphic Designer, earning around $60,290 annually.

Technological Platform and Innovation

The Silent Partner Marketing leverages a full-spectrum creative team to produce high-volume, targeted content. Their services include video production, photography, graphic design, web development, public relations, social media management, and digital advertising. They emphasize data-driven influencer partnerships and a candid, partnership-based client relationship aimed at substantial business growth.

Leadership Team

Kyle S. Reyes: President and CEO.

Allison Pagliughi: Director of Operations.

The leadership team is committed to operating the business with values, ethics, and integrity, expecting clients to do the same.

Competitor Profile

Market Insights and Dynamics

The marketing and advertising industry is highly competitive, with numerous agencies offering a range of services. The Silent Partner Marketing differentiates itself by providing a holistic and integrated approach to marketing, leveraging a full-spectrum creative team to produce high-volume, targeted content.

Competitor Analysis

Key competitors include:

Agency 850: Based in Marietta, GA, offering similar marketing services.

ST8MNT Brand Agency: Located in Nashville, TN, specializing in brand development.

Media Overdrive: Based in San Francisco, CA, focusing on digital marketing strategies.

Hullabaloo: Located in Seattle, WA, providing comprehensive marketing solutions.

These competitors offer a range of services that overlap with The Silent Partner Marketing's offerings, making the industry highly competitive.

Strategic Collaborations and Partnerships

The Silent Partner Marketing emphasizes data-driven influencer partnerships, working with social media influencers to distribute custom-produced and branded content to their audiences. This approach allows them to leverage the data behind influencers' audiences to drive sales in a way that feels authentic and engaging.

Operational Insights

The agency's commitment to integrity, values-driven operations, and significant support for first responders and veterans differentiates them from competitors. They emphasize a candid, partnership-based client relationship aimed at substantial business growth.

Strategic Opportunities and Future Directions

The Silent Partner Marketing aims to continue providing comprehensive marketing strategies to help clients cut through market noise and connect directly with consumers. Their commitment to integrity, values-driven operations, and significant support for first responders and veterans positions them well for future growth and expansion.