Company Research Report: Theory

Company Overview

• Name: Theory

• Mission: Theory is committed to making expertly tailored pieces from the best materials, which have the power to change the way people feel, improve the way they work, and inspire the way they live.

• Founded: No information is available.

• Founder: No information is available.

• Key People: No information is available.

• Headquarters: New York City

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Theory is known for innovative, highly functional, and stylish clothing. It initially gained recognition for creating women’s pants made with stretch fabric to enhance comfort and fit.

Products

Theory offers a wide range of products primarily in fashion apparel, both for men and women.

• Product Categories:

• Women:

• Cable Knit Sweater in Felted Wool-Cashmere: $425.00

• Colorblock Sweater in Felted Wool-Cashmere: $345.00

• Double-Breasted Coat in Double-Face Wool-Cashmere: $795.00

• Karenia Sweater in Cashmere: $395.00

• Men:

• 3-Button Topcoat in Recycled Wool-Blend Melton: $725.00

• Hilles Hoodie in Cashmere: $395.00

• Sean Jacket in Double-Face Wool-Cashmere: $745.00

• Crewneck Sweater in Regal Wool: $195.00

• High-level Description:

• Theory focuses on versatile, sophisticated, and easy-to-wear seasonal collections designed with excellent fit, style, and materials.

• Key Features:

• Fit: Commitment to design, fit, and construction for exceptional comfort and quality.

• Fabric: Uses materials from top global mills, ensuring hand-feel, durability, and design.

• Sustainability: Incorporates environmental and socially responsible practices in sourcing materials like cotton, wool, and linen, transforming them into signature Good fabrics.

Recent Developments

• Recent Developments:

• Theory promotes sustainability by integrating responsible sourcing of raw materials and encouraging eco-friendly manufacturing processes.

• Leadership initiatives and partnerships aimed at diversity, inclusion, and education of communities have been emphasized.

• New Products Launched: No specific information about new products launched.

• New Features Added to Existing Products: No specific information available regarding new features added.

• New Partnerships: No information is available about new partnerships.

Additional Notes

Theory emphasizes their efforts to reduce environmental impact while maintaining high standards in fashion. Their initiatives like Theory for Good make a commitment toward sustainability and socially responsible business practices. The company continuously works towards integrating sustainability into its product DNA.