Thought Industries Company Profile

Background

Founded in 2014, Thought Industries is a leading provider of customer education and external training platforms. The company is headquartered in Boston, Massachusetts, and operates across North America and Europe. Thought Industries' mission is to enable organizations to deliver exceptional learning experiences that drive tangible business outcomes, such as increased revenue, profitability, and customer retention.

Key Strategic Focus

Thought Industries specializes in delivering modern, intuitive, and scalable online learning experiences. Their platform is designed to help businesses create, deploy, and monetize engaging and effective learning and training programs. The company's core objectives include:

Enhancing Customer Education: Providing tools that enable organizations to educate their customers effectively, leading to improved product adoption and customer satisfaction.

Driving Business Growth: Offering solutions that contribute to increased revenue and profitability through effective training programs.

Ensuring Scalability: Developing platforms that can scale with the growth of their clients, accommodating expanding user bases and evolving training needs.

Financials and Funding

In September 2019, Thought Industries received a strategic growth investment from Luminate Capital Partners, a San Francisco-based private equity firm. This investment aimed to support the company's continued growth and expand its market leadership. The funds were intended to fuel sales and marketing efforts, product development, and customer support growth.

Technological Platform and Innovation

Thought Industries' platform stands out due to its comprehensive, native tools and integrations that drive higher engagement, learner proficiency, and retention rates. Key technological features include:

Native Tools and Integrations: The platform offers a suite of built-in tools that allow for seamless creation, deployment, and management of learning experiences without the need for third-party integrations.

Scalability: Designed to accommodate businesses of various sizes, the platform can scale to meet the needs of both small enterprises and large corporations.

User Engagement: Emphasis on creating engaging learning experiences that are intuitive and user-friendly, leading to higher learner engagement and satisfaction.

Leadership Team

The executive leadership team at Thought Industries comprises experienced professionals dedicated to driving the company's mission:

Robin Wadsworth: Chief Executive Officer

Rob Lubash: Chief Financial Officer

Chris McClelland: Co-founder & Chief Technology Officer + Chief Product Officer

Jill Sawatzky: EVP & Chief Customer Officer

Sarah Camacho: Chief People Officer

Lauren Forrester: SVP Global Marketing

Jill Guardia: SVP Revenue Enablement & Operations

Competitor Profile

Market Insights and Dynamics

The customer education and external training platform market is competitive, with several key players offering similar services. The market is characterized by rapid technological advancements and a growing emphasis on scalable and engaging learning solutions.

Competitor Analysis

Key competitors include:

Skilljar Customer Education Platform: Known for its ease of use and scalability, Skilljar offers a platform for businesses to educate their customers, vendors, and partners.

Docebo: Provides an AI-powered learning platform that makes employee, partner, and customer training easy and engaging.

Litmos: Offers a learning management system designed to deliver and track on-demand training for an unlimited number of users.

Absorb LMS: Designed for efficient creation and delivery of learning programs for online training, instructor-led training, and blended learning programs.

TalentLMS: A cloud-based LMS that helps businesses train their employees, partners, and customers.

Strategic Collaborations and Partnerships

In September 2019, Thought Industries entered into a strategic partnership with Luminate Capital Partners, a private equity firm based in San Francisco. This partnership aimed to support the company's growth and expand its market leadership.

Operational Insights

Thought Industries differentiates itself through its comprehensive, native tools and integrations that drive higher engagement and learner proficiency. The company's focus on scalability and user engagement positions it competitively in the market.