Overview
ThreatAdvice is a leading cybersecurity and technology company providing a comprehensive portfolio of services focusing on fraud detection, breach prevention, cybersecurity education, and managed services. It caters to a variety of industries with tailored solutions aimed at safeguarding digital assets and offering cost-efficient cyber-insurance options.
Key Services and Offerings
ThreatAdvice's primary offerings revolve around safeguarding organizations from emerging cyber threats through structured security measures:
- Breach Prevention Platform: This solution is designed to proactively thwart security breaches before they occur.
- Cybersecurity Education: Aimed at non-technical audiences, this online learning platform enhances cybersecurity awareness.
- Managed Security Services: Featuring Managed Detection and Response (MDR) through its SecureGuard platform, ThreatAdvice provides innovative technology and expert training for operational security.
Strategic Initiatives
The company prioritizes industry-specific solutions to address technological needs across various sectors, including finance, healthcare, legal, and transportation:
- TAFraudSentry and FraudXchange: These AI-powered platforms are engineered to tackle fraud, particularly in community financial institutions.
- Cyber-Insurance Partnerships: In alliance with Converge Insurance, ThreatAdvice delivers an integrated approach to cyber insurance, seamlessly combining with its security services.
Leadership
The leadership team at ThreatAdvice is composed of experienced professionals driving the company's strategic growth and innovation:
- Russell Taylor, President: With over 25 years in fintech and banking, Taylor is instrumental in guiding the company's strategic vision and market expansion.
- Chris Sherman, CFO: With a solid two-decade background in finance and operations, Sherman directs growth strategies and efficiency improvements.
- Terry Ray, CTO: A veteran in technology, Ray has substantial experience in engineering software products for the financial sector.
- Karly Field, CMO: Bringing 25 years of fintech marketing expertise, Field spearheads ThreatAdvice's marketing strategy and brand presence.
- Jay Fitzpatrick, SVP Operations: His previous experience founding a managed services provider is pivotal for managing operations at ThreatAdvice.
- William Hale, SVP Product Management & Cybersecurity: Hale leverages his cybersecurity background in steering product strategies and innovation.
- Starr Largin, SVP Sales: With deep-rooted experience in banking and technology, Largin oversees sales initiatives and the development of the fraud division.
- Lee Smith, Director of Engineering: Specializes in compliance solutions, applying his expertise in financial institution technology.
Market Footprint
ThreatAdvice has a strong presence with offices in key U.S. cities such as Atlanta, GA, Birmingham, AL, Mobile, AL, and Newton Square, PA. The addition of a new office in Mobile underscores its commitment to expanding service reach. The company aims to surpass its $4.6 million annual revenue, with future projections exceeding $10 million, fueled by the expansion of cyber insurance solutions and managed services.
Competitor Profiling
ThreatAdvice competes with several significant players in the cybersecurity education and breach prevention markets:
Key Competitors
1. KnowBe4: Based in Clearwater, Florida, KnowBe4 leads in security awareness training and simulated phishing with a vast toolset for managing social engineering threats.
2. Hoxhunt: Operating from Southern Finland, Hoxhunt's platform offers individualized phishing training using AI-driven personalized learning paths.
3. MetaCompliance: Providing over 18 years of service, MetaCompliance specializes in security awareness training, policy management, and compliance automation.
Breach Prevention Competitors
1. Cofense: Focuses on phishing detection and response, offering a comprehensive threat management solution through a global network.
2. Mimecast: Offers a cloud platform for email and collaboration tool security, emphasizing sophisticated threat prevention technologies.
Unique Offerings
- KnowBe4 stands out with its extensive training library and tools designed to mitigate cybersecurity threats, coupled with high deployment speeds and customer satisfaction.
- Hoxhunt combines AI and behavioral science for engaging phishing training, achieving significant reductions in organizational risk.
- MetaCompliance provides an integrated suite addressing security awareness, policy compliance, and incident management, tailored to meet diverse organizational needs.
ThreatAdvice operates in a competitive landscape where continuous innovation and strategic differentiation are essential to thrive amidst formidable industry competitors.
