Company Research Report: Thrive Causemetics®
Company Overview
Name, Mission of the Company
- Name: Thrive Causemetics®
- Mission: Thrive Causemetics® aims to change lives by empowering communities through a unique model of giving. Their motto is "Beauty with a Purpose," where for every product purchased, a donation is made to help communities thrive.
Founding
- Founded By: Karissa Bodnar
- Year Founded: Not explicitly mentioned, but company milestones indicate that activities began around 2014.
Key People
- Karissa Bodnar: CEO & Founder
Headquarters
- Location: Information not explicitly provided; however, operations are mentioned in areas like Los Angeles and Seattle.
Number of Employees
- Employees: No information is available.
Revenue
- Revenue: No information is available.
Known For
- Thrive Causemetics® is renowned for its commitment to clean, vegan, cruelty-free beauty products and an impactful giving mission.
Products
Product Offerings
- Liquid Lash™ Extensions Mascara: A lengthening tubing mascara acclaimed for its long wear.
- Brilliant Eye Brightener™: Multitasking shimmer sticks available in various shades for different looks.
- Impact-FULL™ Smoothing Lipstick: Offers a creamy satin finish.
- Bigger Than Beauty Skincare®: Includes products like Defying Gravity™ Eye Lifting Cream and Liquid Brilliance™ Super Serum, focusing on glowing, hydrated skin.
Key Features
- Vegan and Cruelty-free: All products are 100% vegan and cruelty-free.
- Advanced Formulations: Products are created using conscientious formulas, free of parabens, sulfates, and phthalates.
Recent Developments
Recent Developments in the Company
- Hurricane Relief Donation Campaign: Raised $25,000 for Direct Relief to aid hurricane victims.
- Teacher Appreciation Donation Day: Supported educators as part of back-to-school initiatives.
New Products Launched
- Dream & Glow Chaser™ Blush + Highlighter Duos: Launched with proceeds supporting breast cancer and domestic violence awareness.
New Features Added
- Eco-friendly Initiatives: Reduction of plastic use in packaging by 40% and partnerships for ocean-clean-up efforts.
New Partnerships
- Partnerships with additional nonprofit organizations have expanded to over 550, with 41 new partners added in 2023 alone.
Impact and Social Responsibility
Thrive Causemetics® is a brand committed to social impact, with an impressive track record of donations. By 2023, they donated more than $29M to over 550 nonprofit organizations. Their impact covers vital areas such as cancer research, domestic violence support, homelessness, veterans, education, racial and social justice, and LGBTQ+ community support.
Notable Contributions
- Nonprofit Partnerships: Includes organizations like Women Helping Women Maui, Maui Farm, and Maui Humane Society.
- Sustainability Efforts: Official partner of 4Ocean, contributing to removing 20,000 pounds of plastic from oceans through clean-up activities.
Conclusion
Thrive Causemetics® exemplifies how a company can integrate social responsibility into its core operations, making significant contributions to both beauty and social change. With their continued focus on clean, effective products and impactful giving, they maintain a significant presence in both the beauty industry and community support initiatives.
