TOMS Company Market Research Report
Company Overview
- Name: TOMS
- Mission: We give 1/3 of our profits for good. With each pair of TOMS that you buy, you help positively impact lives—105 million and counting.
- Founded: In 2006 by Blake Mycoskie
- Key People: No information is available
- Headquarters: No information is available
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: Pioneering the One for One® model—giving away one pair of shoes for every pair sold to support health, education, and community development programs through strategic partnerships. Known for their iconic Alpargata shoes.
Products
Footwear Categories
- Women’s Shoes
- Types: Alpargatas, Boots, Flats, Heels & Wedges, Loafers, Sneakers
- Key Features: Styles for holiday, casual wear, and functional footwear with features like water-resistant materials and sustainable fabrics.
- Men’s Shoes
- Types: Alpargatas, Boots, Dress Casual, Slip Ons, Sneakers
- Key Features: Blend of style and functionality, offering options such as water-resistant shoes and vegan materials.
- Kids’ Shoes
- Types: Alpargatas, Flats, Sandals, Slip Ons, Boots
- Key Features: Comfortable and stylish, some with features like glow-in-the-dark or adjustable closures.
- Accessories
- Includes: Shoe care kits, various footwear accessories.
Product Highlights
- Alpargata:
- Description: The shoe that started it all for TOMS, based on the classic espadrille.
- Key Features: Comfortable, available in various colors and materials, including vegan and Earthwise options.
- TRVL LITE Collection:
- Description: Lightweight, travel-friendly shoes.
- Key Features: Available in various styles such as boots and sneakers, some with water-repellent properties.
- Cloudbound
- Description: Enhanced comfort version of the Alpargata.
- Key Features: Available in diverse fabric choices with added cushion features.
Recent Developments
- New Products & Features:
- Launch of the Resident 2.0 Sneaker in versatile corduroy material.
- Introduction of new, exclusive colors for existing lines like the Alpargata and TRVL LITE series.
- Partnerships:
- Engaged in a partnership with thredUP for their "Pack Your Preloved" initiative, encouraging customers to donate gently used items in exchange for TOMS credit.
- Corporate Developments:
- Retained its status as a B Corporation™, achieving a B Corp score of 126.7, reflecting a commitment to high standards of social and environmental performance.
- Community Impact:
- Continues to fund access to mental health resources and drive grassroots community development.
Conclusion
The report highlights TOMS as a socially conscious company with a strong foundation in ethical business practices and innovative products. While financial specifics and some operational details are undisclosed, TOMS demonstrates a significant impact through global giving programs and a commitment to sustainability.