Company Profile: Tour24
Overview
Tour24 is a cutting-edge platform that revolutionizes the multifamily real estate market through advanced self-guided tours. Designed to enhance leasing efficiency, Tour24 allows prospective renters to independently explore properties using an interactive and multimedia experience. This service model is structured to increase both the number of tours conducted and the number of leases signed.
Key Features and Services
- Custom Self-Guided Tours: Offering tours enriched with audio and visual content, available anytime, to boost property traffic and lease signings.
- Technology Integration: Seamlessly connects with existing property management systems, providing a full-spectrum, unified solution.
- Partner Network: Collaborates with multifamily operators, PropTech leaders, and real estate investors to enhance operational effectiveness and profitability.
Leadership Team
- Georgianna W. Oliver, Founder & CEO: Acknowledged as a thought leader in multifamily real estate and recipient of multiple leadership accolades.
- David Cohen, Chief Financial Officer: Oversees the financial strategy to fuel Tour24’s growth initiatives.
- John I. Doyle, President & Co-Founder: Leads technological integration to advance Tour24's pioneering status in the sector.
- Satish Janumpalli, Chief Technology Officer: Drives technological innovation to empower multifamily operators.
- Dorota Firek, Chief Marketing Officer: Elevates Tour24’s market presence through strategic marketing initiatives.
- Jackie Wint-Gaehwiler, Executive VP of Sales: Key driver in company expansion and client acquisition.
Financial and Growth Highlights
Tour24 bolstered investor confidence by raising $5 million in a Series B funding round led by RET Ventures. With an annual revenue estimated at $7.5 million, Tour24 employs 44 people, marking a 10% growth in its workforce over the past year. The platform accounts for up to 30% of traffic in some properties, indicating substantial uptake among top multifamily operators.
Awards and Recognition
Tour24’s award-winning innovations include:
- PropTech Breakthrough Award in Residential Lease Management (2023)
- Student Housing Business Innovator Award (2023)
- Inc. Power Partner Awards Honoree (2024)
Strategic Importance
Tour24’s platform acts as a virtual leasing agent, reducing the need for staff intervention and allowing leasing teams to concentrate on high-priority activities. This strategic adaptiveness enhances resource allocation, making Tour24 an essential tool for modern leasing strategies.
Contact Information
- Address: 445 Main St. Suite 201, Medfield, MA 02052
- Email: contact@tour24.io
- Phone: 888-297-7411
- Social Media: Tour24 maintains a strong presence on LinkedIn, Instagram, Facebook, Twitter, and YouTube.
Competitor Profile
Key Competitors
1. Trulia
- Ownership: Subsidiary of Zillow Group, Inc.
- Industry: Online real estate marketplace
- Founded: 2005
- Headquarters: San Francisco, California
- Capabilities: Provides insights into homes and neighborhoods, focusing on commute, schools, and amenities.
2. Ribbon Home
- Industry: Real estate platform
- Founded: 2017
- Headquarters: New York, NY
- Employees: 201-500
- Offering: Cash-backed property transactions, with recent funding of $150 million in Series C.
3. HomeCaravan
- Industry: Real estate platform
- Specialization: Management of home showings and features like mortgage and loan assistance.
4. Cher
- Industry: Financial Services with a real estate focus
- Founded: 2019
- Headquarters: Santa Monica, California
- Employees: 11-50
- Offering: Gamified real estate platform emphasizing co-ownership and buyer education.
Competitive Edge
Tour24’s focus on cutting-edge self-guided tours and digital leasing technologies positions it uniquely against these competitors. Its continuous commitment to technological development and market partnerships enhances its competitive leverage in the dynamic real estate technology landscape.
