Market Research Report: Tourism Tropical North Queensland (TTNQ)
Company Overview
Name
Tourism Tropical North Queensland (TTNQ)
Mission of the Company
TTNQ is dedicated to promoting the Tropical North Queensland region to both domestic and international travelers. This includes marketing efforts to highlight the region's unique natural and cultural assets to foster tourism and support the local economy.
Founded
No information is available
Founders
No information is available
Key People in the Company
No information is available
Headquarters
PO Box 865, Cairns QLD 4870
Number of Employees
No information is available
Revenue of the Company
No information is available
What is the Company Known For
TTNQ is known for being the official Regional Tourism Organisation (RTO) responsible for promoting Tropical North Queensland, which extends from Cardwell to the tip of the Torres Strait Islands and out to the Northern Territory border. The company focuses on the Great Barrier Reef and the Wet Tropics areas, acknowledging the custodianship of these natural assets by Aboriginal and Torres Strait Islander Traditional Owners.
Products
Main Offerings
1. Travel and Tourism Services
- High-Level Description: Comprehensive travel arrangements and marketing services for the Tropical North Queensland region.
- Key Features:
- Accommodation and tour booking services.
- Promotional activities for local tourism operators.
- Information services through Visitor Information Centres.
2. Marketing and Promotional Services
- High-Level Description: Marketing the region to potential visitors from around the world through various campaigns and partnerships.
- Key Features:
- Partnership with local businesses like hotels, tour companies, attractions, and car hire companies.
- Consumer research for better marketing strategies.
- Business events and marketing initiatives.
Recent Developments
Recent Developments
- Launch of the "Guardian of the Reef" platform, educating and rewarding reef-conscious travel choices.
- Promotional campaigns like "See Great. Leave Greater."
New Products Launched
- No specific new products mentioned, but the "Guardian of the Reef" initiative can be considered a new educational and marketing product.
New Features Added to Existing Products
- No information is available
New Partnerships
- Collaborations with Tourism & Events Queensland and Tourism Australia for broader promotional activities.
This report is structured to give a detailed, professional overview of Tourism Tropical North Queensland (TTNQ) based on the information available.
