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Tracex Technologies

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Company Research Report: TraceX Technologies Pvt Ltd



Company Overview



Name, Mission, and Vision


  • Name: TraceX Technologies Pvt Ltd

  • Mission: To empower businesses with innovative technology solutions that ensure transparency, sustainability, and regulatory compliance, fostering trust and creating a positive impact on the global supply chain.

  • Vision: To lead the transformation of global supply chains into transparent, sustainable, and resilient ecosystems, driving positive change for businesses, consumers, and the planet.


Key Information


  • Headquarters: #251, 3rd Floor, G R Plaza, Kenchena Halli Road, Halagevaderahalli, Rajarajeshwari Nagar, Bengaluru, Karnataka 560098, India

  • Founders & Founding Year: Srivatsa Sreenivasarao (Founder & CEO), Kapil Arora (VP - Customer Success)

  • Number of Employees: 20+

  • Core Values: Climate Resilient Sustainable supply chains, Sustainability, Transparency

  • Known For: Blockchain-powered food traceability platform and solutions


Products



Product Suite Overview


TraceX offers a comprehensive suite of blockchain-powered traceability solutions tailored for various sectors within the agriculture and food supply chains. The products aim to enhance digitization, ensure compliance, and foster transparency from the farm to the consumer.

Detailed Product List


1. EUDR Platform
  • Enables agribusinesses to comply with EU Deforestation Regulation (EUDR) seamlessly.

  • Key Features: Deforestation-free practice verification, due diligence, report generation.


2. DMRV Platform
  • Assists in accurate monitoring, streamlined reporting, and verified data for trusted carbon credits.

  • Key Features: Enhanced data accuracy, cost-effective audit-ready reports, centralized data repository.


3. Sustainability Platform
  • Supports businesses in aligning with ESG metrics through transparent monitoring and reporting.

  • Key Features: Enhanced environmental stewardship, ethical sourcing practices.


4. Traceability Platform
  • Ensures traceable, transparent food and agricultural supply chains.

  • Key Features: QR code-based product journey tracking, batch traceability, integration with GIS technology.


5. Farm Management Platform
  • Aids in sustainable procurement and farm management to boost yields, minimize waste, and promote climate action.

  • Key Features: Real-time data insights, resource allocation optimization, sustainable procurement facilitation.


Recent Developments



New Partnerships & Initiatives


  • Partnership with Univision: To expand traceability solutions in Africa's agri supply chains, leveraging blockchain for enhanced transparency.

  • Collaboration with TechnoServe: To empower Araku Valley coffee producers with blockchain traceability, ensuring quality and market linkage.


Innovations and Strategic Moves


  • Entry into the African Market: Marking a significant step to globalize their traceability solutions, especially in fragmented agri supply chains.

  • Funding and Investment: Secured $1 million in pre-Series A funding led by NABARD-backed NABVENTURES Fund to expand technological capabilities and market reach.

  • Product Enhancements:

  • Integration of real-time monitoring for enhanced compliance with environmental standards.

  • Development of smartphone applications for stakeholders like farmers to enter and access supply chain data efficiently.


Market Position and Strategy



TraceX Technologies stands out in the agritech industry by harnessing the power of blockchain to provide robust traceability and transparency solutions crucial for sustainable food and agriculture value chains. Its strategic focus is on meeting regulatory compliance like EUDR, enhancing sustainable practices, and integrating advanced technologies like IoT and satellite monitoring to offer comprehensive solutions that adapt to evolving market demands and global climate goals.