TB

Tradable Bits

www.tradablebits.com link_icon

Company Research Report: Tradable Bits Media Inc.





Company Overview



  • Name: Tradable Bits Media Inc.

  • Mission: Acquire, analyze, and activate fan data to improve fan experience, offering innovative fan engagement solutions for sports, music, and entertainment brands.

  • Founded: 2010

  • Founders:

  • Darshan Kaler (Co-founder & CEO)

  • Dmitry Khrisanov (Co-founder & CTO)

  • Key People:

  • Geoff Robins, Vice President, Product & Marketing

  • Greg Bobolo, Chief Revenue Officer (CRO)

  • Tim Mullaly, General Manager, APAC

  • Headquarters: Suite #301, 7 West 7th Ave, Vancouver, BC, Canada, V5Y 1L4

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Known For: Helping sports, music, and entertainment brands convert casual followers into devoted superfans by providing a platform to manage fan data effectively.


Products



Tradable Bits offers a range of products aimed at enhancing fan engagement and data analysis:

  • Fan Engagement:

  • 50+ digital and in-venue engagement templates.

  • Enables the collection of marketable contacts and first-party data.

  • Features: Interactive digital experiences and engagement tools.


  • Fan Analytics:

  • FanCRM and intelligence tools for data centralization.

  • Provides actionable insights about fan engagements.

  • Features: Unified fan profiles, audience segmentation, and data visualization.


  • Ads & Messaging:

  • Advertising solutions personalized for fan engagement.

  • Capabilities for email and SMS marketing with direct execution on the platform.

  • Features: Cross-channel campaign metrics, audience segmentation, conversion tracking.


  • Arcade:

  • Customizable browser games for immersive gamified experiences.

  • Used for storytelling and enhancing community engagement events.

  • Features: Zero-code customization, integrated data collection, real-time analytics.


Recent Developments



  • Recent Developments: No specific recent developments were disclosed.

  • New Products: The introduction of gamified platforms under Arcade for immersive branded experiences.

  • New Features: The platform continuously integrates with over 60 tech stacks for comprehensive fan data collection across digital engagements.

  • Partnerships: No specific partnerships were mentioned, but the platform boasts widespread adoption with over 200 brands as clients.




Tradable Bits positions itself as a leading platform in fan data management, offering diverse tools and solutions to enhance how brands interact with fans, turning data into powerful engagement strategies.