T

Trendii

www.trendii.com link_icon

Company Research Report: Trendii



Company Overview



Name


Trendii

Mission


No information is available.

Founding Details


  • Founded: 2019

  • Founders: No information is available.


Key People


  • Aaron Woolf, CEO

  • Nati Harpaz, Executive Director

  • Scott Gifis, Operator, Investor, Advisor, Board Member

  • Andrew Ritchie

  • Bryan Christman, Partnerships | Client Success | Growth Strategy


Headquarters


  • Location: Melbourne, VIC, Australia

  • Address: Melbourne, VIC 3000


Number of Employees


  • The company employs between 11-50 individuals.


Revenue


No information is available.

Company Recognition


Trendii is known for providing contextual discovery and commerce media solutions, transforming image and video content into shoppable online experiences.

Products



Overview


Trendii offers various products centered around turning content into commerce opportunities with a privacy-focused approach, employing artificial intelligence to improve audience engagement and brand marketing.

Products Offered


1. Trendii AI
  • Description: Proprietary AI system that matches brand’s products to relevant content.

  • Key Features: Privacy-friendly and cookie-free; automatically scales marketing for brands.


2. Trendii Pixel
  • Description: Enables contextual and commerce media for websites and streaming platforms.

  • Key Features: Installs Trendii SDK which transforms content into instant shopping experiences.


3. Trendii Articles
  • Description & Key Features: No detailed information is available.


4. Trendii News
  • Description & Key Features: No detailed information is available.


5. Audience Engagement
  • Description: Turns image and video content into shopping platforms to instantly convert audiences into buyers.

  • Key Features: Enhances engagement and audience experience by making content instantly shoppable.


Recent Developments



New Products/Features


  • The company has been actively enhancing its media technology, with notable recent mentions on platforms like Vogue and integration during significant events such as Wimbledon and Logies red carpet.


Recent Partnerships and Strategies


  • Strategic partnerships were highlighted through their collaboration with major online publications like Who What Wear and Women's Weekly to integrate their e-commerce solutions.

  • Participation in events such as Raw Ventures Raw MediaTech Community pitch nights signifies a strategic initiative to broaden their adoption base.


Other Developments


  • Trendii conducted successful campaigns generating significant metrics, such as a notable 23,733 impressions and an 804-clicks engagement rate in a short period.


Funding


  • Total Rounds: 2

  • Last Round: Seed funding on October 26, 2022, with an investment of US$ 1.9M.

  • Primary Investor: Investible


This report collates available data to present a comprehensive view of Trendii's business operations, market position, and product offerings. Important partnerships and strategic efforts signal an active growth phase marked by technological advancements and increased market engagement.