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Company Research Report: True Homes



Company Overview



  • Name: True Homes

  • Mission: To be uniquely exceptional in how we relate with our Clients, Associates, Trade Partners, Stakeholders, and Community. True Homes aims to provide people the opportunity for more life by offering personalized home options.

  • Vision: To provide people the opportunity for more life.

  • Core Values: People, Faith, Life, Sustainability.

  • Founded by: No information is available

  • Key People: Dan Horner (Co-Founder)

  • Headquarters: 2649 Brekonridge Centre Drive, Monroe, NC 28110

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Company Highlights:

  • Known as Carolina's largest homebuilder.

  • Committed to delivering semi-custom homes with exceptional value throughout North and South Carolina.

  • Renowned for its personalization process, allowing homebuyers to tailor homes according to their personal preferences and lifestyles.

  • True Homes has been a recipient of over 20 National Awards and 9 Top Places to Work recognitions.

  • Specializes in building environmentally sustainable homes that reflect modern living standards.


Products and Services



  • Semi-Custom Homes: Providing a unique blend of production efficiency with customization options that traditionally come with custom builders.

  • Floorplans: Over 200 customizable floorplans to suit different lifestyles and preferences.

  • Price Range: Homes available under $300,000, showcasing accessible luxury and affordability.

  • Design Studio: Offers personalized design experiences, allowing homebuyers to work with professional design consultants to tailor their interiors.

  • On Your Lot Program: Allows customers to build personalized homes on their own lots, providing full customization and planning services from start to finish.

  • Communities: Available in various coveted areas across North and South Carolina, including popular locations like Charlotte, Raleigh, Wilmington, and Winston-Salem.


Recent Developments



  • New Projects:

  • River Rock: A new community offering family-friendly homes in Winston-Salem, NC.

  • Autumn Ridge: Upcoming community in High Shoals, NC, offering modern homes with energy-efficient features and community amenities.

  • Duke’s Ridge and Evoke Living: Projects focused on providing affordable housing in Charlotte, emphasizing True Homes' commitment to addressing housing affordability.


  • Partnerships:

  • Collaborated with Crosland Southeast and Freedom Communities to advance affordable housing efforts in Charlotte.

  • The CORE Broker Program enhances partnerships with brokers to deliver superior homebuyer experiences.


  • Awards & Recognitions:

  • Named Builder of the Year in 2024.

  • Recognized as a Top Place to Work in the USA by USA TODAY in 2024.


  • Quality Commitment: True Homes prioritizes feedback from customers to improve building processes, home designs, and client interactions continually.


Key Customer Testimonials



  • Clients highlight the value in the personalized and seamless home buying process, emphasizing satisfaction with the customer service, design flexibility, and home quality.


This company research report for True Homes synthesizes the available information into an informative format, detailing key aspects of the business, its offerings, and its recent accomplishments in the housing industry.