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Company Research Report: True Capital Limited





Company Overview



  • Name: True Capital Limited

  • Mission of the Company: True Capital Limited is devoted to reshaping business through innovation and investment, focusing on the future and fostering positive change in the industry.

  • Founded: True was established in 2013.

  • Founders: Matt Truman and Paul Cocker.

  • Key People:

  • Matt Truman: Executive Chair and Co-founder

  • Paul Cocker: CEO and Co-founder

  • Serena McCutcheon: Head of People and Operations

  • Vikesh Mistry: Director, Finance

  • Will Pearson: Managing Director

  • Headquarters: Based in London Victoria, England.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: True is renowned for pioneering investment strategies within the consumer and retail sectors, leveraging technology and innovation to drive unprecedented commercial success.




Products and Services



  • Investment Model:

  • Venture Capital: Initial investments up to £2M in digital-first companies ranging from pre-seed to Series A levels.

  • Private Equity: Investments up to £100M across retail, consumer, and technology ecosystems, offering both majority and minority stakes.


  • Innovation:

  • Collaborates with founders, entrepreneurs, and industry experts to spearhead change and innovation.

  • Provides strategic insights, builds connections, and supports the adoption of cutting-edge technologies in retail and consumer sectors.


  • True House:

  • A dedicated space in London for breakthrough consumer brands, innovative scale-ups, and industry leaders to collaborate and grow.




Recent Developments



  • New Partnerships:

  • Represent: A strategic partnership with the UK-based luxury fashion brand aimed at driving global growth and expansion across multiple regions.


  • Tech Showcase 2024:

  • An event that presented eight innovative technology solutions such as Inspectorio, Statement, and Botify, focusing on improving digital efficiencies and driving growth through AI.


  • Strategic Leadership Changes:

  • Hush: Appointment of Philip Mountford as Chairman, following a successful brand relaunch aimed at strengthening leadership and fostering growth.


  • Investments and Expansions:

  • Partnership and investment in Hush, a leading fashion and lifestyle retailer, to leverage the digital retail space for growth.

  • Expansion of The Cotswold Company with plans to open its 10th UK store.




Key Features of Offerings



  • Unique Business Model:

  • Creates meaningful connections and collaboration opportunities through a live network of over 8,000 companies.

  • Dedicated teams working across diverse sectors to foster unique perspectives and growth opportunities.


  • Innovation and Growth:

  • Focuses on the integration of AI and digital technology to revolutionize the consumer market.

  • Strategic insights and partnerships that provide portfolio companies with resources to navigate emerging market trends.


  • Consumer and Retail Sector Expertise:

  • True positions itself as a specialist investor, leveraging sector-specific knowledge to empower companies within consumer and retail landscapes.




This report emphasizes key aspects of True Capital Limited, drawing on available data to highlight their strategic investments, innovative practices, and industry-leading partnerships. Through robust leadership and a focus on sustainable growth, True aims to redefine business standards in the consumer and retail sectors.