Truora Company Market Research Report
Company Overview
- Name: Truora
- Mission: To help grow the region’s economy by enabling tech infrastructure that improves businesses’ conditions, allowing them to grow, thrive, and provide better services.
- Founded: 2018
- Founders: Daniel Bilbao (CEO), Maite Muñiz (CPO), David Cuadrado (CTO), Cesar Pino
- Headquarters:
- Mexico: Avenida Ejército Nacional 351, Colonia Granada, Alcaldía Miguel Hidalgo, 11520, Ciudad de México.
- Brazil: R. Domingos Vieira, 587 - Santa Efigênia, Belo Horizonte - MG, 30150-240, Brazil
- Colombia: Cra. 12 #90-20 oficina 504, Chico, Bogotá; Cra. 84a #14-125, Comuna 17, Cali, Valle del Cauca
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: Truora is known for enabling digital transformation by providing solutions for user authentication, background checks, and multi-channel communication, primarily through WhatsApp.
Products
1. Digital Identity Validation
- Description: Automates and simplifies user identity verification to ensure users are who they claim to be.
- Key Features:
- Document validation (ID, Electronic Signature)
- Facial recognition
- Email and phone validation
2. TruChecks (Background Checks)
- Description: Enables businesses to perform background checks for users, employees, and suppliers.
- Key Features:
- Bulk queries
- Verification across categories (criminal, judicial, etc.)
- Automated alerts and risk scoring
3. Customer Engagement
- Description: Facilitates interactions with users via WhatsApp through AI-powered chatbots.
- Key Features:
- WhatsApp conversational flow
- AI-powered chatbots
- Campaigns and notifications
4. ZapSign (Electronic Signature)
- Description: Allows collection of electronic signatures with legal validation.
- Key Features:
- Document creation and upload
- Automated signature collection
- Send, approve, and store documents
Recent Developments
- New Partnerships:
- Partnership with ZapSign & Siigo to drive digital transformation in companies.
- Product Enhancements:
- Launch of identification services on WhatsApp in 2021.
- Integration with ChatGPT for AI-driven conversational chatbots.
- Product Launches:
- No information on specific new product launches.
- Recent Success Stories:
- Successfully automated and sped up onboarding processes for several clients, including Bancolombia, Fincomercio, and Rappi, achieving significant fraud reduction and process efficiency.
Conclusion
Truora is positioned as a leader in digital identity verification and customer engagement in Latin America, leveraging its robust suite of products to enhance fraud prevention, streamline user onboarding, and boost customer interactions through integrating advanced AI technologies. The company continues to expand its influence through strategic partnerships and technological advancements.