Tumbling Heads Company Profile

Background

Tumbling Heads is a game publishing company based in Longmont, Colorado, dedicated to creating innovative, enjoyable, and educational games. Their mission is to develop games that they themselves would enjoy playing, aiming to elevate classic gameplay experiences. The company emphasizes inclusivity, striving to make their games accessible and enjoyable for a wide audience.

Key Strategic Focus

Tumbling Heads focuses on publishing games that blend fun and education, targeting both casual and dedicated gamers. Their strategic objectives include:

Core Objectives: Developing games that are both entertaining and educational, ensuring broad appeal.

Areas of Specialization: Innovative game design, with a particular emphasis on strategic trivia games.

Key Technologies Utilized: While specific technologies are not detailed, the company employs modern game development tools and platforms to create engaging experiences.

Primary Markets Targeted: Board game enthusiasts, families, and educational institutions seeking interactive learning tools.

Financials and Funding

In November 2021, Tumbling Heads launched a Kickstarter campaign for their game "Hexaquest," aiming to raise $12,500. The campaign offered various pledge levels, including access to a Limited Founders Edition. This edition featured a high-quality wooden box with a neoprene insert and included six diverse categories, with room for six additional expansion packs. Only 50 copies were produced, with 45 available for sale.

Pipeline Development

Tumbling Heads' primary focus is on the development of "Hexaquest," a strategic trivia game that offers endless customization options. The game includes 65 high-quality hexagons to create the board, with the flexibility to use a subset for shorter play sessions. It also comes with 300 cards featuring 1,500 questions across six categories. Expansion packs are available, including "Prodigy" for younger players and "Detective" for adult audiences. The game is targeted at players aged 14 and up, with expansion packs catering to a broader age range.

Technological Platform and Innovation

Tumbling Heads employs a combination of traditional and modern game development techniques to create engaging and educational experiences. While specific proprietary technologies are not detailed, their focus on innovative game design and customization options sets them apart in the industry.

Leadership Team

The leadership team at Tumbling Heads is led by founder and commercial filmmaker Martin Soederhamn. He developed the original idea for "Hexaquest" 15 years ago while working as a scuba diving instructor in Thailand. His vision was to create a trivia game that eliminated the randomness of difficulty and provided players with control over the gaming experience.

Competitor Profile

Market Insights and Dynamics

The board game industry has experienced significant growth, with a diverse range of games appealing to various demographics. The market is characterized by a demand for innovative and educational games that offer unique experiences.

Competitor Analysis

Tumbling Heads operates in a competitive landscape with several key players:

Twirldancecheer: A competitor in the recreational services sector, focusing on dance and cheerleading activities.

Got Cheer Music: Specializes in providing music for cheerleading routines, catering to a niche market within the cheerleading community.

Cheerforce San Diego: Offers cheerleading training and performance opportunities, competing in the same recreational services sector.

These competitors primarily focus on physical activities and training, whereas Tumbling Heads differentiates itself by offering strategic trivia games that combine education and entertainment.

Strategic Collaborations and Partnerships

Tumbling Heads has engaged in strategic collaborations to enhance their product offerings:

Kickstarter Campaign: The successful Kickstarter campaign for "Hexaquest" allowed the company to gauge market interest and secure funding for production.

Operational Insights

Tumbling Heads' focus on innovative game design and educational content positions them uniquely in the market. Their strategic emphasis on customization and player control in "Hexaquest" addresses common frustrations with traditional trivia games, offering a fresh perspective in the industry.

Strategic Opportunities and Future Directions

Looking ahead, Tumbling Heads aims to expand its portfolio by developing additional games that blend education and entertainment. The success of "Hexaquest" provides a solid foundation for exploring new game concepts and reaching broader audiences. The company's commitment to innovation and quality positions it well to capitalize on emerging trends in the gaming industry.