Two Brothers Organic Farms® (TBOF) Market Research Report
Overview
Two Brothers Organic Farms® (TBOF), established in 2011 by Satyajit and Ajinkya Hange, is an influential player in the agritech sector, dedicated to organic and regenerative farming. Situated in Bhodani village, Maharashtra, TBOF has developed from a modest family operation into a prominent biodiverse, self-sustaining farming entity. It holds certification from ECOCERT, highlighting a commitment to soil health, rural livelihoods, and sustainable agricultural practices.
Founders
- Satyajit Hange: Armed with a degree in Economics from Fergusson College and an MBA in Marketing from the University of Pune, Satyajit transitioned from corporate roles at Citibank, DBS, HDFC, and HSBC to co-found TBOF.
- Ajinkya Hange: A Computer Science graduate and MBA alumnus of Indira College Pune, Ajinkya left his corporate career to co-found TBOF, focusing on research and farm operations.
Achievements and Recognition
- Exported products to over 40 countries.
- Recognized as India’s No. 1 Organic Farming Brand by Vogue in 2018.
- Selected as the No #1 Idea that will change Indian agriculture by Better India in 2019.
- Featured among Top 10 startups that made 2020 better by YouStory.
- Sole Indian startup in the Global Entrepreneurship Week 2020 by Shopify.
- Acknowledged by Prime Minister Narendra Modi for empowering 9000 farmers.
Funding
Secured ₹58.25 crore in Series A funding from Rainmatter Capital. Previously raised approximately $1.76 million in Seed funding, demonstrating strong confidence in TBOF's business viability and growth potential.
Product Portfolio
TBOF offers a wide range of organically grown and produced items, including:
- A2 Cow Ghee and other dairy products.
- Khapli Wheat, Stoneground Atta, and other flours.
- Natural sweeteners like Date Palm Jaggery.
- Cold-pressed oils, including Groundnut and Coconut oil.
- Healthy snacks and traditional Indian foods such as Laddoos and Poha.
Community Engagement and Initiatives
Through the OrganicWe initiative, TBOF promotes organic awareness and supports rural farmers while engaging over 1000 students in educational programs across Mumbai and Pune.
Vision and Philosophy
TBOF’s mission, grounded in Regenerative Agriculture, aspires to enhance soil and public health. Their approach aligns rural knowledge with urban expertise to address climate change and foster sustainable livelihoods.
Contact Information
- Corporate Office: 11th FLOOR, N-1104, JASMINIUM BUILDING, MAGARPATTA CITY, HADAPSAR, Pune, Maharashtra, 411028
- Phone: 7406753753
- Email: info@twobrothersindia.com
Competitor Profile
Overview of Competitors
TBOF navigates a competitive landscape featuring key players such as Anveshan, Bodhishop.in, and Himalayan Natives, each distinguished by unique offerings and market strategies.
Anveshan
Anveshan is a food-tech startup focused on delivering traceable and high-quality food products. It creates micro food processing units nationwide, fostering a direct supply chain from farms. Technologies like image processing and spectroscopy ensure product quality, featuring cold-pressed oils and Vedic ghee. With significant funding totaling $5.23M, Anveshan adheres to principles of sustainability and community welfare.
Bodhishop.in
A Mumbai-based online platform, Bodhishop.in specializes in A2 milk products, ghee, and various Ayurvedic groceries. Adopting a model of vendor authentication and product purity, it emphasizes quality control through strict lab testing protocols. The platform is committed to ethical practices and natural farming cycles, prioritizing cow welfare.
Himalayan Natives
Himalayan Natives from Khanal Foods, offers 100% natural and organic products. The brand focuses on ethical sourcing and farmer support, promoting minimal processing to preserve nutritional value. The emphasis is on environmental sustainability and community support, rooting the brand in Himalayan natural traditions.
