Company Research Report: Tyaani Jewellery LLP

Company Overview

Name: Tyaani by Karan Johar

Mission of the Company: To encapsulate Indian values and sentiments with an artistic outlook on jewellery design, offering a modern take on traditional uncut diamond jewellery.

Founded By: Tyaani is a collection developed with the influence of Karan Johar, a renowned Bollywood producer, director, writer, and talk show host known for his multi-faceted talents.

Headquarters: No specific information on headquarters provided.

Number of Employees: No information is available.

Revenue: No information is available.

Known For: Tyaani is known for its Polki Jewellery crafted with 22kt gold and natural diamond Polkis or uncuts. It is recognized for offering a luxurious blend of tradition and modern sophistication in the realm of fine jewellery.

Products

Tyaani offers an exquisite range of jewellery, specifically designed to reflect both tradition and modern aesthetics.

Product Categories:

1. Necklaces

Description/Features: Crafted in 22kt gold and diamonds, these pieces cater to both traditional and modern jewellery styles, reflecting elegance and sophistication.

2. Earrings

Description/Features: The earrings include various styles such as chandbalis, tops, and long earrings, combining exquisite craftsmanship with luxurious materials.

3. Rings

Description/Features: These are designed to complement the overall jewellery collection, focusing on the beauty of uncut diamonds and intricate designs.

4. Bracelets

Description/Features: Tyaani's bracelets are crafted to encapsulate Indian heritage with a modern twist appealing to the chic, contemporary jewellery shopper.

5. Maang Tikkas

Description/Features: These showcase cultural richness and are tailored for bridal and special occasions, exemplifying Tyaani’s fusion of style and tradition.

6. Polki Sets

Description/Features: Complete jewellery sets including necklaces, earrings, and maang tikkas for bridal or special occasions, exhibiting Tyaani’s commitment to tradition with a modern edge.

Key Features:

Use of natural uncut diamonds and certified gold.

Inclusivity through customization services, ensuring a personal touch for each piece.

Lifetime buyback and quality assurance through in-house certification and stringent quality checks.

Recent Developments

New Products Launched: Recent collections such as "New Arrivals" include pieces like the Zaira Polki And Diamond Long Earrings, Erica Polki And Diamond Necklace, and Lyra Polki And Diamond Necklace, emphasizing the brand's focus on innovation and luxury in their designs.

Special Collaborations: Tyaani is heavily associated with Karan Johar's personal touch and brand identity, enhancing the brand's recognition and luxury appeal in the jewellery market.

Improved Services: The company has integrated a customer-centric approach with services such as video calling assistance, more than 2000 designs available, personal shoppers, and swift delivery procedures, which reflect their commitment to enhancing customer experience.

Awards and Recognitions: No specific information on awards or recognitions available.

Partnerships and Initiatives: Tyaani Jewellery places emphasis on sustainability and ethical sourcing but specific partnerships in this realm are not detailed in the data provided.

This report synthesizes available data on Tyaani Jewellery LLP's market presence and brand identity, focusing on their product offerings and recent innovations within a framework of traditional yet contemporary jewellery design aesthetics.