unagi

Unagi is a Web3 gaming studio founded in 2021 by former Ubisoft executives, including co-founders Charlie Guillemot, Remi Pellerin (CEO), Pierre Mattei (Creative Director), and Matthieu Hocquart. The company is headquartered in Paris, France, and focuses on developing accessible blockchain-based games that seamlessly blend innovation with simplicity. Unagi's mission is to onboard mainstream audiences into the Web3 gaming ecosystem by creating free-to-play experiences that integrate NFTs and token-based economies.

Key Strategic Focus

Unagi specializes in crafting Web3 gaming experiences that are both engaging and accessible. The company's core objectives include developing free-to-play games that incorporate NFTs and token-based economies, thereby lowering the entry barriers for mainstream audiences into the blockchain gaming space. Unagi's primary markets encompass the global gaming community, with a particular emphasis on sports enthusiasts through its fantasy sports titles.

Financials and Funding

As of February 2023, Unagi has raised a total of approximately $12.4 million in funding. In its most recent seed funding round, the company secured €4.7 million (approximately $5 million) led by Sisu Game Ventures. The capital is intended to expand the team from 25 to 40 employees and to establish new partnerships with additional sports clubs and leagues.

Pipeline Development

Unagi has successfully launched multiple Web3 games, including:

• Ultimate Champions: A fantasy football game launched in April 2022, allowing players to collect NFTs of real-world football players, form teams, compete in tournaments, and earn rewards such as Champ Tokens or NFT player cards.

• Basketball Expansion: In May 2022, Unagi partnered with the Turkish Airlines EuroLeague to develop a basketball version of Ultimate Champions, which was slated for release in March 2023.

• Persona: An anime-inspired digital entertainment platform that combines avatars with Web3 technology, powered by the UNA token, facilitating access to Unagi's gaming ecosystem.

Technological Platform and Innovation

Unagi distinguishes itself through its proprietary AI Agent framework, which leverages cutting-edge artificial intelligence to enhance gaming experiences. The company's technological innovations include:

• Proprietary AI Agent Framework: A cutting-edge AI agent with its own proprietary framework, leveraging the latest innovations to create dynamic and interactive gaming experiences.

• Multichain Compatibility: Unagi's games are accessible on multiple blockchain networks, ensuring maximum flexibility and reach for users.

Leadership Team

Unagi's leadership comprises experienced professionals with backgrounds in the gaming industry:

• Remi Pellerin: Co-founder and CEO, formerly a studio manager at Ubisoft.

• Charlie Guillemot: Co-founder, with experience in game development and management.

• Pierre Mattei: Co-founder and Creative Director, responsible for overseeing the creative aspects of Unagi's projects.

• Matthieu Hocquart: Co-founder, contributing to the strategic direction and development of the company.

The team consists of over 40 experienced members, contributing to the company's dynamic growth and innovation.

Competitor Profile

Unagi operates in the rapidly evolving Web3 gaming industry, characterized by significant growth potential and increasing adoption of blockchain technologies. Key competitors include:

• Sorare: A fantasy football platform that allows users to buy, sell, and trade officially licensed digital player cards.

• Dapper Labs: Known for developing NBA Top Shot, a platform for buying, selling, and trading officially licensed NBA collectible highlights.

These competitors focus on integrating blockchain technology with sports and entertainment, similar to Unagi's strategic direction.

Strategic Collaborations and Partnerships

Unagi has established significant partnerships to enhance its market position and innovation capacity:

• Turkish Airlines EuroLeague: Partnered to develop a basketball version of Ultimate Champions, expanding Unagi's reach into basketball fantasy sports.

• Multiple Football Clubs: As of February 2023, Unagi had partnered with 45 football clubs across Europe, enhancing the authenticity and appeal of its fantasy football game.

Operational Insights

Unagi's strategic considerations include:

• Market Position: By focusing on free-to-play, accessible Web3 games, Unagi aims to attract a broad audience, differentiating itself from competitors that may require upfront investments or have complex onboarding processes.

• Competitive Advantages: Unagi's multichain compatibility and proprietary AI Agent framework provide technological differentiators that enhance user experience and engagement.

Strategic Opportunities and Future Directions

Unagi's strategic roadmap includes:

• Expansion of Game Portfolio: Developing new games across various sports and entertainment sectors to diversify offerings and attract a wider user base.

• Strengthening Partnerships: Forming additional alliances with sports leagues and entertainment brands to enhance content authenticity and appeal.

• Technological Innovation: Continuing to invest in AI and blockchain technologies to improve game dynamics, security, and user engagement.

Contact Information

• Website: unagi.games

• Social Media:

• Twitter: @UnagiGames

• LinkedIn: Unagi

Unagi's commitment to innovation and accessibility positions it as a notable player in the Web3 gaming industry, with a focus on expanding its reach and enhancing user experiences through strategic partnerships and technological advancements.