Unearth Technologies, Inc. is a Seattle-based software company specializing in mobile Geographic Information System (GIS) solutions. Founded in 2016, the company developed OnePlace, a cloud-based platform designed to map and manage physical assets, primarily serving industries such as construction, renewables, and infrastructure. In September 2023, Unearth was acquired by Procore Technologies, a leading provider of construction management software.
Key Strategic Focus
Unearth's strategic focus centered on enhancing field operations through its OnePlace platform. This tool provided a unified interface for visualizing and managing spatial data, enabling seamless collaboration between office and field teams. By integrating various data sources and offering online/offline capabilities, OnePlace aimed to improve operational efficiency and decision-making processes for critical infrastructure providers.
Financials and Funding
Over its operational period, Unearth secured approximately $11.5 million in funding. Notable funding rounds included a $7 million Series A in September 2019, led by Vulcan Capital with participation from Madrona Venture Group, and a $3 million seed round in March 2018. These investments facilitated the development and expansion of the OnePlace platform, enabling Unearth to cater to a diverse clientele, including top utilities and federal government agencies.
Technological Platform and Innovation
OnePlace, Unearth's flagship product, distinguished itself through several key features:
- Cloud-Based Architecture: Ensured accessibility and scalability, allowing users to manage assets and data from any location.
- Data Integration: Aggregated various data types, including remote sensing and IoT inputs, to provide comprehensive asset overviews.
- User-Friendly Interface: Designed for ease of use, facilitating adoption across diverse teams without extensive training.
These innovations positioned OnePlace as a valuable tool for industries requiring efficient asset management and field operations.
Leadership Team
The leadership team at Unearth comprised experienced professionals with backgrounds in technology and product development:
- Brian Saab: Co-Founder and Chief Executive Officer, bringing extensive experience in SaaS product development.
- Amy Hutchins: Co-Founder and Chief Product Officer, overseeing product strategy and development.
- Nate Miller: Co-Founder, contributing to the company's technological vision and execution.
Their combined expertise was instrumental in driving Unearth's growth and innovation.
Competitor Profile
In the GIS and construction technology landscape, Unearth faced competition from several companies:
- Datumate: Offers construction data analytics and site mapping solutions.
- TraceAir: Provides drone-based construction site monitoring and analysis.
- NavVis: Specializes in indoor spatial intelligence and digital twin solutions.
These competitors also focus on enhancing construction and infrastructure management through technological innovations.
Strategic Collaborations and Partnerships
Unearth engaged in strategic partnerships to bolster its market position and technological capabilities. Notably, the company collaborated with Bentley iTwin Ventures, integrating advanced digital twin technologies into its platform. This partnership aimed to provide enhanced visualization and analysis tools for infrastructure projects.
Operational Insights
Unearth's competitive advantage lay in its ability to integrate complex GIS data into a user-friendly platform, facilitating real-time collaboration between field and office teams. This approach addressed common challenges in asset management and field operations, offering a streamlined solution that improved efficiency and decision-making.
Strategic Opportunities and Future Directions
Following its acquisition by Procore Technologies in September 2023, Unearth's technologies and expertise were integrated into Procore's broader construction management solutions. This integration aimed to enhance Procore's offerings in GIS and field operations management, providing clients with more comprehensive tools for managing construction projects and infrastructure assets.
Contact Information
For more information about Unearth and its offerings, please visit their official website:
Note: As of the acquisition in September 2023, Unearth operates under Procore Technologies.
