Uplift Labs: Company Market Research Report

Company Overview

Name:

Uplift Labs

Mission

Improving human movement performance across all parts of life by providing AI-powered analytics to enhance performance while minimizing injuries.

Founded

Uplift Labs was founded in 2017.

Founders

• Sukemasa Kabayama (Co-Founder and CEO): Former President of Tesla Japan and held leadership roles at Apple and LEGO.

• Jonathan Wills (Co-Founder and CTO): Serial entrepreneur, founded and sold an image recognition company to GoPro.

• Rahul Rajan (Co-Founder and Chief AI Officer): Expert in Human-Computer Interaction with a Ph.D. from Carnegie Mellon University.

Key People

• Phil Orlins: VP Production at ESPN

• Bill Francis: Sr Director of Baseball Operations at Major League Baseball

• Brandon Stone: Coordinator of Performance Science at Colorado Rockies

• Christian Lau: Chief Technology Officer at LAFC

Headquarters

3000 El Camino Real, Building 4, Suite 200, Palo Alto, CA 94306, USA.

Number of Employees

11-50 employees.

Revenue

No information is available.

Noteworthy

Uplift Labs is known for AI-powered motion capture technology that delivers markerless motion capture and 3D analysis optimized for performance and health using only smartphones. They are recognized by major sports media, including ESPN, and are endorsed by well-known professional athletes and coaches.

Products

Uplift

• Description: An AI-powered training app for coaches and athletes that delivers advanced 3D movement analysis.

• Key Features:

• AI movement analysis and personalized recommendations.

• Athletic power evaluation using iPhone/iPad.

• Personalized training recommendations.

• Progress tracking and social leaderboards.

Uplift Capture

• Description: A tool for teams and organizations to harness precise 3D capture, AI movement analysis, kinematics, and actionable reporting.

• Key Features:

• Mobile motion capture using two iPhones/iPads.

• 3D kinematic tracking system for full body analysis.

• Cloud-based visualizer for 3D movement review.

• Unlimited athlete profiles and customizable reports.

Uplift Vision

• Description: Provides real-time athlete movement insights for broadcasters and streamers.

• Key Features:

• Integration with existing broadcast systems.

• Analysis of athletic movements from single camera angles.

• Insights enhance broadcast commentary and engagement.

Recent Developments

Recent News

• On February 19, 2025, Uplift Labs announced a partnership with DataFit to revolutionize employee health and safety through AI-driven 3D motion capture technology.

• On September 24, 2024, Uplift Labs launched an app for everyday gym-goers, extending accessibility beyond professional athletes.

New Features and Products

• Launched LiftSmart with DataFit, an assessment tool leveraging 3D motion capture to ensure quicker and more objective workforce screenings.

• Introduced AI-powered recommendations and single-camera movement analysis in their new Uplift app available on Apple App Store.

Partnerships

• Collaborated with DataFit for workforce health and safety enhancements using Uplift's markerless biomechanics motion capture solution.

• Formed a partnership with University of California, Berkeley's baseball program for player development and injury prevention initiatives.

Recognition

• Nominated for the Sports Business Journal’s 2025 Sports Business Awards in the category of Best in Athlete Performance Technology.

Conclusion

Uplift Labs is positioned as a forward-thinking company leveraging AI and motion capture technology to enhance athletic performance and reduce injury risks. Partnering with major entities in sports and health markets, Uplift Labs continues to innovate and expand its offerings to a broader audience, including everyday athletes and corporate health sectors.