Company Research Report: Upside Services, Inc.

Company Overview

• Name: Upside Services, Inc.

• Mission: Upside exists to advance the economic power of people living and working in the real world by building and distributing a new economic model that empowers increased purchasing power and profit for retailers without changing their operations.

• Founded: January 2016

• Founders: Alex Kinnier, Wayne Lin, and Rick McPhee.

• Key People:

• Alex Kinnier, Co-founder and Chief Executive Officer

• Wayne Lin, Co-founder and Chief Product Officer

• Rick McPhee, Co-founder and Head of Engineering

• Daryl Ribeiro, Chief Financial Officer

• Nick Worswick, President, Retail Go-to-Market

• Kristen Bierman, VP, Operations

• Kevin Hart, Chief Sales Officer

• Kiki Burton, Chief Growth Officer

• Laura Ricucci, VP, People and Workplace

• Mike Jacobs, Chief Marketing Officer and President, Consumer

• Headquarters: 1701 Rhode Island Ave NW, Washington, DC 20036

• Number of Employees: No specific number of employees provided.

• Revenue: No specific revenue figures provided.

• Known For: Upside is known for its innovative model that offers cash back to consumers on everyday purchases in categories such as gas, groceries, and dining, while also generating incremental profit for retailers.

Products

• Products Offered:

• Upside App: A mobile application that provides users with cash back offers for purchases at gas stations, restaurants, and grocery stores.

• High Level Description:

• Users can claim cash back offers through the app and make purchases using a credit or debit card to earn rewards. The app places focus on enhancing consumer purchasing power while benefiting retailers.

• Key Features:

• Cash back offers in various categories.

• Cash out options via bank accounts, PayPal, or gift cards.

• Upside Effect model that ensures mutual benefit for consumers and retailers.

Recent Developments

• Company News & Developments:

• Upside was recognized by Newsweek as one of America’s Best Loyalty Programs in 2024.

• Established partnerships with Chime to provide cash rewards to Chime members.

• Launched a new dashboard for enhanced retailer performance insights.

• Upside now reaches 35 million consumers with strategic partnerships aimed at driving retailer growth.

• Expanded leadership team with Kiki Burton as Chief Growth Officer and Mike Jacobs as CMO and President, Consumer.

• New Products & Features: No new specific product releases provided, but enhancements to the dashboard and consumer insights systems were noted.

• Partnerships:

• Partnership with Chime to offer cash back rewards to Chime members.

• Strategic alliances to expand consumer reach, contributing to retailer growth.

Additional Information

• Impact Metrics:

• $550M in cash back to consumers to date.

• $1B in new, incremental profit to retailers to date.

• $5B in commerce runs through the platform annually.

• Corporate Values:

• Commitment to transparency, decision-making driven by data, fostering a diverse team representative of the world, and prioritizing the impact of actions.

• Locations:

• In addition to headquarters in Washington, DC, Upside has offices in Austin, Chicago, and New York, offering covered positions with opportunities for remote work.

This report aims to provide a comprehensive overview of Upside Services, Inc. based on currently available data.